How To Hypnotically Get Your Subscribers To Open Every Email
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1. Put their name in the subject line or in the body of the email.
Personalizing your emails always has impact to readers or subscribers. For them, it feels like they are important and that the email is intended for them alone and not the general public. By experience, this approach increases the rate of click-throughs by more than 100%.
2. Put "dots" in your subject line.
This is one way of triggering curiosity among your subscribers. When you write your subject line, do not finish the whole sentence - leave 3 dots and the end so that your subscribers are compelled to open the email and read what you are about to say.
3. Write the best benefit of your offer in the subject line.
People with a busy schedule don't want to waste time over emails that won't benefit them. So most likely, they will ignore or delete your email thinking that it's a spam. But, if you are upfront with the number one benefit of your offer right on your subject line, it will entice them to read and learn more about the benefit.