AdWords Secrets - How to Create Wealth Online With Google AdWords For Real
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1. Is there a special offer in your Ad?
It is perfect to make special offers in your ad. But, it is equally necessary that you do have a special offer and the customer gets directly to that offer when he clicks on your offer. If there is a promise, it should be delivered. Remember, these factors go beyond the algorithms and get manually checked. If the manual check fails, that would attract a penalty.
2. Be truthful about the URL
Sometime back, there was a practice of people using one URL in the advertisement and then redirecting the visitor to another URL once the ad is clicked. This deprives the user of a quality search experience and Google does not take kindly to such practices. Such a practice would also affect your credibility. Building trust and credibility is the biggest AdWords tips anyone can offer.
3. Optimize your Ads and the pages
The third and important AdWords tips are optimization of your ad and the relevant pages. Optimization is the key to better results from your ads. Several resources are available on the Internet to help you effectively optimize your pages. You should follow those to derive maximum mileage.
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