Internet Marketing - Making Your Customers Glad
- ARTICLES |
Do you value customer service? How do you feel about going above and beyond for your customers? Well, this should be something that you should definitely make a priority, because customers are the backbone of your business. Without customers, how will you build a business? How will you make more money from your customers in the long run - instead of just settling for a 1 time initial sale?
These are things that you need to think about. You have to value customer service in your business because like in the offline world - the customer is always right. There are many things that you can do to value your customers, and in today’s lesson, that’s what I’m here to show you how to do. Here’s the first tip for making your customers feel special:
1) Talk to them
Sounds simple right? Well, this strategy is absolutely effective. Now speaking to your directly via phone may be impossible due to the large number of customers that you may have, but you could always send them a postcard or a direct mail letter letting them know that you’re thinking about them - and that you have new products on your website for sale.
Some of them will be impressed to see that you did this and will see that you went beyond a simple email to stay in contact with them. And yes… this simple strategy is known to boost backend sales by 60%. A simple postcard or letter is cheap in comparison to the amount of money that you could earn from your customers ordering. Here’s another way to make your customer feel special:
2) Give them free products every now and again
Giving away free products so often will boost customer retention rates, and will only help to boost your credibility in the eyes of your customers. Every month you could send your customers a free report, book, ebook, audio, video, or whatever that is on the topic of your niche market.
Whatever questions or thoughts that your customers may have, you can easily settle them with a free course. Make sure you provide nothing but helpful information in your freebie, and make it a point to send 1 out every month. Include links in the freebie course (if it’s a document) that leads back to a product that you are selling.
Your goal should be to make your customers happy, and to get them to buy from you over and over again. And strategies like these can help to make that dream a reality. It doesn’t matter what you sell or what industry you’re in. With a little imagination and creative marketing ideas… you could put together a good plan to make your customers buy from you more often, and pad your pockets with more money.
Take these tips and use them in your internet business today. A happy customer is a customer who pays, stays, and refers. And the more of these happy customers that you can generate, the better.
Good luck with marketing yourself online and making your customers happy.
ABOUT THE AUTHOR: Randall Magwood is one of the most respected and highly-regarded online marketing experts on the internet. He has a website about internet marketing that helps small business owners learn how to market their business online simply and easily. To learn more, visit his website here: http://www.internetmarketing-rules.com
These are things that you need to think about. You have to value customer service in your business because like in the offline world - the customer is always right. There are many things that you can do to value your customers, and in today’s lesson, that’s what I’m here to show you how to do. Here’s the first tip for making your customers feel special:
1) Talk to them
Sounds simple right? Well, this strategy is absolutely effective. Now speaking to your directly via phone may be impossible due to the large number of customers that you may have, but you could always send them a postcard or a direct mail letter letting them know that you’re thinking about them - and that you have new products on your website for sale.
Some of them will be impressed to see that you did this and will see that you went beyond a simple email to stay in contact with them. And yes… this simple strategy is known to boost backend sales by 60%. A simple postcard or letter is cheap in comparison to the amount of money that you could earn from your customers ordering. Here’s another way to make your customer feel special:
2) Give them free products every now and again
Giving away free products so often will boost customer retention rates, and will only help to boost your credibility in the eyes of your customers. Every month you could send your customers a free report, book, ebook, audio, video, or whatever that is on the topic of your niche market.
Whatever questions or thoughts that your customers may have, you can easily settle them with a free course. Make sure you provide nothing but helpful information in your freebie, and make it a point to send 1 out every month. Include links in the freebie course (if it’s a document) that leads back to a product that you are selling.
Your goal should be to make your customers happy, and to get them to buy from you over and over again. And strategies like these can help to make that dream a reality. It doesn’t matter what you sell or what industry you’re in. With a little imagination and creative marketing ideas… you could put together a good plan to make your customers buy from you more often, and pad your pockets with more money.
Take these tips and use them in your internet business today. A happy customer is a customer who pays, stays, and refers. And the more of these happy customers that you can generate, the better.
Good luck with marketing yourself online and making your customers happy.
ABOUT THE AUTHOR: Randall Magwood is one of the most respected and highly-regarded online marketing experts on the internet. He has a website about internet marketing that helps small business owners learn how to market their business online simply and easily. To learn more, visit his website here: http://www.internetmarketing-rules.com