by Gary Messinger

Social media can be a huge help to all types of businesses, even new ones that are still struggling to make their presence on the web more visible. How important is this? In today’s digital age, business owners cannot afford not to get onto the bandwagon of online marketing. Skipping it would mean losing a good number of customers every day.
So how can a start-up business use social media for marketing? Here are some quick ideas to get you started. ...

by Gary Messinger

Social media is an effective tool for spreading the word about your business. A click or two enables you to reach thousands or even millions of people. But wait, there’s one thing you need to know. Just because you’re on Facebook, Twitter or any other popular social media site, it doesn’t mean that people will automatically talk about you. Of course, you want to create a buzz, a positive one that is. In order to do that, you need to utilize these surefire techniques....

by Gary Messinger

You’ve put up a blog for your business, and so far, you’ve written a bunch of posts. It excites you whenever one or two people pop by to see what you’re up to. But you know it’s not enough. You know that for your blog to successfully do what it’s supposed to do—drive traffic to your main site and generate leads for your business, you have to give it the wow factor it needs to capture more attention.

How do you do that? Here are five tips...

by Gary Messinger

The importance of a business blog can’t be overlooked. It generates traffic to the main website, builds the business owner’s credibility, and expands network of followers and potential customers, among many others. But just any blog won’t cut it. It’s a must to create blog posts that would capture the interest and attention of your target market, and hold it long enough to give you a chance to turn them into customers. It should also provide help to existing...

by Gary Messinger

It has been said many times before, social media has revolutionized the landscape of marketing, altering it’s very core—which is to spread message to people to achieve the ultimate goal of better business. Social media has made a lot of things easier for business owners from building brand identity and reaching out to customers to promoting products and services and generating higher leads. Indeed, it’s one of those things that your business can’t do without....