I see a lot of threads on here where people are either asking how to make money on Twitter, or how to drive traffic to their site from Twitter.

It's actually very simple, far more than most people think.

Rule #1: Give your followers something of value.

For some reason this key component is left out of most people's twitter strategy. They create tons of accounts. They get software to add tons of followers. They set up autoresponders that DM everyone...