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3 Reasons Why Your Readers have become Impatient

Posted 12-25-2008 at 08:05 AM by ashwinsatyanarayana

The average reader spends less than 30 seconds on a single page if nothing pulls her forth. But why? We do say content is king, but then, why does content on most blogs and sites doesn't reek of any cardinal royalty? Here's why people barely read through anything on most websites or blogs:
  • Different worms, Same Can: Titles can be a great hook to grab readers' attention, but if there isn't any information that the reader can walk away from and say " aha, I didn't know that", the
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Marketing Consultant
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3 Ways to Find Profitable Niche

Posted 12-15-2008 at 09:21 AM by ashwinsatyanarayana

In spite of the fact that looking for Niche is debatable as a dumb or a clever idea, we will never stop searching for the holy grail, do we? I realized that there are some great ways to pick a niche.

1. From PLR articles: I know that we have a habit of first finding the niche and then go looking for PLR articles. But did you realize that when you get 300 niche articles, across categories, you can actually get an idea from the article clusters?

2. Trends: If you go look...
Marketing Consultant
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Small Businesses Don't Exist: Every Business Is a HUGE Business

Posted 12-14-2008 at 10:19 AM by ashwinsatyanarayana

Even if it isn't -- it must be treated that way.

The moment you set out( offline or virtually) out to look for leads, generate cash, hunt for prospects and do business, you are going to form an "Image" in the minds of your customers.

That 'Image' is going to evoke the same emotion from a customer -- whether she is looking at this little one-person business or whether she is looking at a fortune 500 company.

That Image has a lot going for it -- the...
Marketing Consultant
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