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Chip Tarver on Establishing Yourself as an Expert in Your Field
Posted 08-09-2008 at 06:31 AM by Chipt
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“Chip Tarver on Establishing Yourself as an Expert in Your Field”
By Chip Tarver
How do you establish yourself as an expert in your field?
Provide value and solid information to people.
1. Answer their questions truthfully
2. Offer real, solid advice
3. Be who and what you purport to be
How to Get Started
Learn about something, preferably something in which you have a genuine interest (it's also a lot more fun this way.) You can easily do this if you'll just devote one hour per day to your subject.
What to be an Expert in
You're on your own for that. You have to decide on your own what you want to do. I recommend that you find something marketable in which you have a genuine interest and passion...
How to Establish Your Value
Other than what I already stated, you have to offer to do what people can't do, what they won't do, or what they just don't feel like doing. You have to provide something they don't already have. It's really that simple ...
How to Pick a Person or Group to Work with
Do your homework and research. If you don't know what is important to a person or group of people, what they are involved in, what their mission and vision are ... how can you be of any value to them?
Working with a Reporter, for Instance
To be valuable to a reporter, you first have to become a 'source.' Before you can do that you have to become an 'expert' (see above.) Do your homework on that reporter. See what kinds of stories or beats he or she covers. Get familiar with these as quickly as you can.
How to Get Familiar
Other than what I already stated - read or listen to the reporter's stories. Then go to your local major bookstore like Barnes and Noble, and buy all the magazines that cover your topic. Magazines are reasonably current sources for what's hot in most markets and niches ...
Read them.
Get on the Web and go to search engines, newsgroups, forums, etc., and do some keyword and other research. Learn the terms that apply. Find out who the leaders of this niche are. Go to their websites. Get on their lists. Study them.
Develop your own opinions and points of view. Get very familiar with the subject matter (AKA become an expert in your field.)
Now, once you've done all this, approach your reporter and offer to be a source for feedback, opinions, research, or whatever the reporter needs (establish your value.) Be an available and reliable last-minute source when they need help fast ...
Do these things, and you not only become an expert in your field ... you also become a trusted source for the reporter. Then it starts snowballing as you leverage your credibility into new contacts and deals.
Worth the effort?
I can promise you that you'll never buy some over-hyped piece of junk product from the guru-of-the-week that will do this stuff for you... no matter what they promise or how bad you get ripped off buying it.
You decide.
Chip Tarver
Author, “First Contact Secrets”
"Insider Tips Reveal How to Successfully Connect With Anyone, Any Time, for Any Reason"
**************************************************
Chip Tarver knows that you NEVER get a second chance to make a first impression. That's why he published "First Contact Secrets." Listen to the Masters of Internet marketing teach you how they make first contact with people they want to do business with. Just model their success and success will become yours! Learn more now at ... Business to Business Experts & Entrepreneurs on Business Networking, Business Introductions, Business Contacts, Networking, Business Relationships, and Business Joint Ventures.
Also check out Cut Your Gasoline Costs up to 25% to 50% NOW! if you want to start saving up to 25%, 50% or more on your gasoline bill starting today!
(c) 2008 Chip Tarver and FCS
“Chip Tarver on Establishing Yourself as an Expert in Your Field”
By Chip Tarver
How do you establish yourself as an expert in your field?
Provide value and solid information to people.
1. Answer their questions truthfully
2. Offer real, solid advice
3. Be who and what you purport to be
How to Get Started
Learn about something, preferably something in which you have a genuine interest (it's also a lot more fun this way.) You can easily do this if you'll just devote one hour per day to your subject.
What to be an Expert in
You're on your own for that. You have to decide on your own what you want to do. I recommend that you find something marketable in which you have a genuine interest and passion...
How to Establish Your Value
Other than what I already stated, you have to offer to do what people can't do, what they won't do, or what they just don't feel like doing. You have to provide something they don't already have. It's really that simple ...
How to Pick a Person or Group to Work with
Do your homework and research. If you don't know what is important to a person or group of people, what they are involved in, what their mission and vision are ... how can you be of any value to them?
Working with a Reporter, for Instance
To be valuable to a reporter, you first have to become a 'source.' Before you can do that you have to become an 'expert' (see above.) Do your homework on that reporter. See what kinds of stories or beats he or she covers. Get familiar with these as quickly as you can.
How to Get Familiar
Other than what I already stated - read or listen to the reporter's stories. Then go to your local major bookstore like Barnes and Noble, and buy all the magazines that cover your topic. Magazines are reasonably current sources for what's hot in most markets and niches ...
Read them.
Get on the Web and go to search engines, newsgroups, forums, etc., and do some keyword and other research. Learn the terms that apply. Find out who the leaders of this niche are. Go to their websites. Get on their lists. Study them.
Develop your own opinions and points of view. Get very familiar with the subject matter (AKA become an expert in your field.)
Now, once you've done all this, approach your reporter and offer to be a source for feedback, opinions, research, or whatever the reporter needs (establish your value.) Be an available and reliable last-minute source when they need help fast ...
Do these things, and you not only become an expert in your field ... you also become a trusted source for the reporter. Then it starts snowballing as you leverage your credibility into new contacts and deals.
Worth the effort?
I can promise you that you'll never buy some over-hyped piece of junk product from the guru-of-the-week that will do this stuff for you... no matter what they promise or how bad you get ripped off buying it.
You decide.
Chip Tarver
Author, “First Contact Secrets”
"Insider Tips Reveal How to Successfully Connect With Anyone, Any Time, for Any Reason"
**************************************************
Chip Tarver knows that you NEVER get a second chance to make a first impression. That's why he published "First Contact Secrets." Listen to the Masters of Internet marketing teach you how they make first contact with people they want to do business with. Just model their success and success will become yours! Learn more now at ... Business to Business Experts & Entrepreneurs on Business Networking, Business Introductions, Business Contacts, Networking, Business Relationships, and Business Joint Ventures.
Also check out Cut Your Gasoline Costs up to 25% to 50% NOW! if you want to start saving up to 25%, 50% or more on your gasoline bill starting today!
(c) 2008 Chip Tarver and FCS
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