Adsense “Expandable Ads”: Vote Now
Posted 03-05-2009 at 03:56 PM by Chris Monty
Tags adsense
Google Adsense (along with Adwords) has just introduced “expandable ads“.
These are basically ads that “expand” to a larger size when the user clicks on them. Google is only rolling this option out to Adsense publishers in North America and Europe presently.
The new ad units come in two models: CPM payment (payment per 1,000 views) and CPC (cost per click). The CPM pays regardless of whether the user clicks through on the ads but the CPC only pays on the click. Hmmm - wouldn’t having a preview of the site DECREASE the probabilityof a click-through?
Also, the only ways to “opt out” of this option are as follows...
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Adsense “Expandable Ads”
These are basically ads that “expand” to a larger size when the user clicks on them. Google is only rolling this option out to Adsense publishers in North America and Europe presently.
The new ad units come in two models: CPM payment (payment per 1,000 views) and CPC (cost per click). The CPM pays regardless of whether the user clicks through on the ads but the CPC only pays on the click. Hmmm - wouldn’t having a preview of the site DECREASE the probabilityof a click-through?
Also, the only ways to “opt out” of this option are as follows...
Continue Reading...
Adsense “Expandable Ads”
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