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Well, no one will ever accuse me of having nothing to say. I don't post much to my Warrior Forum blog, but one, it's nice to have a soapbox. It's almost like I can be alone with my thoughts here. According to the stats I just looked at, no one looks at my WF blog anyway.

Maybe I should put it in my sig file?

Actually, I finally took a look at the blog options tonight, because I was running out of room in my sig file, and was looking for a place to put more links.

Of course, if no one ever looks at, I don't know how much good it would do, unless, I just pointed my sig here and let the blog do the rest of the work for me.

A thought brews...

But I digress, I'm definitely an Internet Marketing Addict. I get a rush from waking up in the morning and finding money in my Paypal account. My 3 year journey this year found me at the road to decision.

It was time to create an actionable plan to use the internet to create passive streams of income. I drilled down to hardcore statistics, ran a few tests, and I have a solid plan make it all happen. Even if it is $7.00 at a time.

-Dani
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Would you like to see my honey hole?

Posted 02-28-2011 at 08:51 AM by DanielleS

I have a 'honey hole' that's about 9 miles due West of my favorite little island. My honey hole has good bottom, and I'm guaranteed to score every time I drop a line.

If you are a fisherman, you may have your own 'honey hole,' but if you're a marketer who hasn't found your 'honey hole' yet, pay close attention because I'm about to tell you something that no one else ever seems to be talking about...

My most profitable niche products are in the "Internet Marketing" and "Parenting" niches. And I don't spend a lick of time worrying about SEO for any of them.

Do you want to know why?

Well, let's take a look at Google's recent "Farmer" update. Some people are reporting 30% reductions in their traffic because their highly SEO'd EZA articles Google rankings have dropped like a stone at my fishing spot.

Thankfully Google doesn't control my fish. They stay exactly where they are. All the time. My fishing spot is a bit shallow, 33ft on a full moon high tide, so catching a 'big fish' is never gonna happen there, but it's constant 'action.' At my honey hole, I can't get a line down fast enough. Drop it, get a bite and I'm reeling up a decent sized grunt.

Sure it's not the 22lb grouper I could land if I were another 40 miles off shore, but it's a lot of fun, I'm guaranteed to pull up a catch with every drop of the line, and I always catch enough grunt for a couple nights dinners, and even some other small fish for bait.

That's what makes it a honey hole.

If Google could do to my fish what it does to search engine rankings, I believe they would be facing a one-woman revolution.

But Google doesn't control my fish. Google also does not control my business.

Even if I wanted to try to rely on free search engine traffic for 'advertising', it would take me well over a year to get ranked for any Internet Marketing site, even if it is micro-niched, and probably only a little less time in the parenting niche.

Then Google can come along with another Farmer, and BOOM... rankings sink to the deep rocky bottom of a hole with no fish in it.

All my free advertising on the search engine is gone. My traffic, my prospects, my customer, my profits... gone.

My markets all have their own honey hole, and no matter what happens with an algo updates, my traffic, sales, and profits are consistent.

Internet Marketing is an industry where the 'pros' will tell you never to trust free websites or free auto responders. When it's free you have no control, they shout. "Google can delete your Blogger blog," and "Mailchimp can cancel your auto responder service and you lose your list" they cry out.

Yet, these same marketers will tell you to rely on 'free search engine traffic' for advertising.

Let me tell you something, Google is not a search engine. Google is an advertising company. The search engine is their loss leader. They branded it as the best search engine there is, and then gave it away so that so many people use it, that advertisers want to advertise on it.

They don't want to you to have 'free search engine advertising.' They want you to pay for it.

I agree 1000% that businesses should pay for their advertising. Relying on free 'search engine' advertising for traffic is just as dangerous to your business as relying on free websites and free auto responders.

More so in fact, because you can protect a free Blogger blog by backing it up, and you can protect your list built with a free auto responder by exporting it to a spreadsheet and backing it up on your computer.

You can always reupload a backed up site to a new domain and new hosting.

There are at least two autoresponder services, Icontact and Imnica that will let you import your lists without making your members optin again.

But you can't back up, save, or reupload search engine rankings.

So, if Google's top spot ain't the honey hole, what is?

The short answer is, it depends.

For me, I don't even use Google's advertising network.

For my Internet Marketing products, I pay for ad space on Internet Marketing forums.

For my parenting products, I pay for adspace on forums, and on other sites.

Warrior Forum is a honey hole. A $40 advertising investment will almost always be guaranteed to yield a $250 gross return.

Cafe Mom is a honey hole.

No matter what the niche is, the honey hole is where you know you can pay for an ad, and your publisher is contractually obligated to display it (unlike search engines) and you know that the market is full of 'rabid buyers', meaning if you put an ad there, you know they will buy.

So, how do you find the honey hole?
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