What is Quality? and define "Cosmetics".
Posted 11-21-2008 at 09:55 AM by Gaby10
While I'm seriously considering selling my products directly in a Warrior way, I must say that I'm excellent at marketing while dealing with people from all over the world.
I do put a special emphasis on Quality: the product should do whatever it was promised to the client, and the customer should receive aftercare services (paid or "free", but you must be there to assist them in my opinion).
So-called cosmetics:
Some people tends to abstract the idea of, let's say, a great user interface as "something else". Not part of the product.
I prefer a user interface full of modern, well designed, graphics and smooth animations.
I prefer to pay a decent hosting provider to deliver not just Youtube-level quality, but cirsp and sharp videos a la Quicktime film trailer.
Now, my question is: Does the customer appreciate it? Shall I care about it?
Two things:
1- If I create something that looks OK to me, then I would be inevitable creating something from the heart. With love and care, and great things happens every time I do that.
2- Films like "The Secret" has been produced with great, great, great dedication. Sounds, soundtrack, colors, graphics, transitions... everything is outstanding. And the film sells. So, it might be true that a lot of potential customers value cosmetics.
Cosmetics is essential. It is the product, just like out skin is part of our body.
These are a few things I use to produce great quality sales letters and more:
Gaby10
I do put a special emphasis on Quality: the product should do whatever it was promised to the client, and the customer should receive aftercare services (paid or "free", but you must be there to assist them in my opinion).
So-called cosmetics:
Some people tends to abstract the idea of, let's say, a great user interface as "something else". Not part of the product.
I prefer a user interface full of modern, well designed, graphics and smooth animations.
I prefer to pay a decent hosting provider to deliver not just Youtube-level quality, but cirsp and sharp videos a la Quicktime film trailer.
Now, my question is: Does the customer appreciate it? Shall I care about it?
Two things:
1- If I create something that looks OK to me, then I would be inevitable creating something from the heart. With love and care, and great things happens every time I do that.
2- Films like "The Secret" has been produced with great, great, great dedication. Sounds, soundtrack, colors, graphics, transitions... everything is outstanding. And the film sells. So, it might be true that a lot of potential customers value cosmetics.
Cosmetics is essential. It is the product, just like out skin is part of our body.
These are a few things I use to produce great quality sales letters and more:
- Use JPEG2000 whenever is possible.
- Use PNG (w/alpha) for titles and texts.
- Always do a software noise reduction in your audios, if you can't afford a sound studio.
- Keep your the amplitude normalized. No big changes in volume.
- If you put music behind your voice, EQ the music track. 3-5Khz frequencies should be reduced, no exceptions.
- Syncronize your sound effects with relevant events.
- Avoid the use of modal dialog boxes.
- Get rid of those old GIF with transparency.
- If you use 3D, consider using blurring for irrelevant objects in the scene.
- Mic rumble should be reduced, use software if you can't afford a studio.
- Select a color palette and stick to it. Even for your videos.
Gaby10
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