Balance Your Internet Search Engine Marketing Efforts

We all know how vital search engine optimization (SEO) is to our online businesses, and it is equally important to balance your Internet search engine marketing efforts.

I may be “preaching to the choir” here, but balanced SEO means paying attention to both on-site optimization and off-site optimization, and it all begins with proper keyword research. That is what I learned from my Internet Marketing mentors, and that...

How Did You Start Your Home Based Internet Business?

It is always interesting to hear how other home based Internet business marketers started their businesses. Everybody has a story; everybody has a reason, or a special purpose or some particular motivation for starting their business.

Me? I’ve been involved in one form of home business marketing or another for many decades. My first experiences were with mail order marketing, back in the ‘70s and ‘80s (and into the ‘90s)....

The Four Steps of Email List Building

I know that experienced Internet Marketers may already know the four steps of email list building, but there may be some aspiring online entrepreneurs who would appreciate hearing about the basics.

Most marketers know that the main reason for building an email list is so you can keep your prospects and website visitors in your marketing funnel. One of the challenges of marketing online is the fact that most people who visit your site...

Twitter Social Networking Platform the Same But Different

I was slow to begin using the Twitter Social Networking platform, but like many people, I now use it regularly for Internet Marketing and for personal socializing.

Twitter keeps evolving, just like all things Internet, but the basic idea remains the same: it is a micro-blogging platform that allows quick and easy communication between members of the network.

I’ve written more along these lines in my...

Google News Blog Provides Inside Search Info

Do you know about the Google news blog, how it provides inside information and tips relating to search engine updates and more?

It’s not that I am a big Google fan or anything like that, but it’s like they say: Keep your friends close and your enemies closer. What I mean is, if you like Google, you will appreciate keeping up to date with the official Google blog. If you don’t like Google, well, you will still want to know what...