You know the old adage, “Never judge a book by its cover”? Of course, however unfairly, everyone DOES form an instant impression of the contents of a book from the design of the cover. People by their very nature make instant judgments in all manner of situations especially using visual first impressions. If this is true of a regular printed book, then it is even more so when people form an impression of an eBook when seeing the digital image that illustrates it. Since you cannot use tactile or...