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How Is Writing For Prospects Different Than Customers?
Posted 03-12-2009 at 10:18 PM by Jay White
In the seventh and final video of the Email Copy Made Easy series, "The 7 Biggest FAQs About Writing Autoresponders", email copywriter Jay White uncovers the subtle (but crucial) copy changes you must make when writing emails for customers vs prospects.
http://www.youtube.com/watch?v=2uFigfkoWCY
http://www.youtube.com/watch?v=2uFigfkoWCY
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