Bullying has always existed. When I went to school (when dinosaurs roamed the earth) social media meant writing notes on the bathroom wall. Today, bullying is taken to a new level on Facebook and through SMS blasts. Kids today live their lives in public and parents are ill equipped to deal with the additional layer of issues that social media sites add to their parenting duties.

Recently, we opened an affiliate program for a service that makes a parent's job easier by alerting them...