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Real Estate Marketing Using Social Networking Sites

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Posted 24th May 2009 at 03:42 PM by jlmason

Most real estate agents understand that a website can be one of their most effective marketing tools for getting exposure in their local real estate markets. Many agents have their own personal websites while others may use a profile on their company websites. Whichever of these types of site you may use may work just fine but did you know that you could also help to promote your business with online social networking websites?

If you are wondering how and why you should use social networking websites to promote your real estate website, you are not alone. A fairly large numbers of real estate agents aren’t even sure what social networking sites are or how they work. Online social networking websites are like online communities. They give Internet users an easy and fairly safe way to come together. Many social networking websites are designed to make it easier for you to search for and make contact with other Internet users, especially those that you have something in common with such as other real estate professionals.


With a fairly large number of social networking websites, including MySpace, having over a millions users, there is a good chance that you could not only make new connections, but find home buyers or sellers that would be interested in visiting your real estate website to see what you have to offer.

When joining an online networking community, you should be given your own profile page. On this page you could not only describe yourself and your real estate business. By mentioning what your business and providing a link to your real estate website or profile, you could receive a number of new visitors who are looking for houses or trying to sell their current home.

Your social networking profiles are also good places to include real estate articles, tips, videos, podcasts or other information that educates your audience. This is a great opportunity to position yourself as the local real estate authority in your town. Since these social networking sites attract hundreds of millions of visitors each day they rank very high in the search engines. It’s easy to increase traffic to your own website by linking from these social networking sites. The increase in traffic could quickly translate into increase profits for your real estate business. Learn more about using social networking site to grow your real estate business at Real Estate Marketing - Easy Marketing Tools for Real Estate Agents

Joanne Mason is an Internet Business Consultant who helps business owners increase profits while reducing advertising costs by getting front page Google listings for their local search terms. Let Joanne show you how to dominate your local real estate market using social networking at Real Estate Marketing - Easy Marketing Tools for Real Estate Agents
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