Why was Harry Potter so Successful?
Posted 03-04-2011 at 07:51 PM by Joshua Rigley
Here's an interesting story that explores the Harry Potter craze: http://www.usatoday.com/life/books/n...y-potter_x.htm
Personally, I don't think there was any single reason for its success. It was well written, it had a stellar marketing team, and it was just such a good product it went "viral".
What are your thoughts?
Personally, I don't think there was any single reason for its success. It was well written, it had a stellar marketing team, and it was just such a good product it went "viral".
What are your thoughts?
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