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China buys online

Posted 10-01-2008 at 03:19 PM by Kerry Finch

Around 24 million Chinese people are now using online payment processing (this represents almost 22.5% of the population), and online banking is used by over 23%. These figures reflect a 71.7% growth in the 12 months to June 2008.

Online education in China is used by 46.69 million people. The Chinese are looking to access online resources to improve themselves – information marketers take note!

It is hardly surprising that it is the city-dwelling, educated Chinese who are embracing this technology, and statistics show that they are mainly young people.

73 million Chinese access the internet via their mobile phones, and 86% of these are under 30 years of age.

Take those demographics and sell to them!
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