Marketing Acumen
Posted 07-06-2009 at 04:38 AM by learninglife
Updated 08-26-2009 at 10:07 AM by learninglife (Title does not say much about the article)
Updated 08-26-2009 at 10:07 AM by learninglife (Title does not say much about the article)
Your Marketing Acumen leads you to recognize the competition, understand what he/she is doing, and create a response. Direct competitors offer you several options. You can compete on price—which will generally drive the competitor’s price even lower, or you can compete on service, quality and standards. For the sake of profit in your business, it’s generally better to compete on service, quality and standards…not on price. Decreasing price also diminishes revenue and profits. That is to be avoided at all costs.
Does your offer directly compete on a merit basis with what they are offering? If your products for instance are both well-known, well-priced, and offer the same attributes in terms of guarantee, service warranty, etc. then you find other ways or methods to market to your potential clients.
Justice Mandhla is the author of<a href=http:// www /> Boost your sales and attract new customers</a> and he spends a great deal of his full-time writing days researching and writing about marketing and advertising strategies.
See more at <ahref=http://www.businesslearning4life.com
Does your offer directly compete on a merit basis with what they are offering? If your products for instance are both well-known, well-priced, and offer the same attributes in terms of guarantee, service warranty, etc. then you find other ways or methods to market to your potential clients.
Justice Mandhla is the author of<a href=http:// www /> Boost your sales and attract new customers</a> and he spends a great deal of his full-time writing days researching and writing about marketing and advertising strategies.
See more at <ahref=http://www.businesslearning4life.com
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