That last web site you visited to kill a few spare minutes may be really interesting, but it may also be your ticket to be inspired to advertise more efficaciously.

Regardless of how large or small your company is, and regardless of how old or new, you are able to only succeed if people learn about successes truthfully. Whether you need to do this through radio, television, the newspaper, person to person, or on the internet it's incredibly important to the prosperity of your company....

Paying attention to trademark laws isn’t usually at the forefront of an entrepreneur’s mind. It might be something they’ll get too eventually, but to be honest, there are many more exciting things to worry about when you’re first buying a domain name. You want your name to be catchy and easy to remember, clever, short and sweet, etc. After all, your domain name is going to be connected with you and your company for the rest of your life—at least that’s the idea.

Unfortunately,...