test.jpgWe recently started testing our article titles before publishing them to the Internet. Wow! What a difference it has made on our traffic.

Before we upload an article for distribution, we test a few different titles in Google first and look for three things.

1. Are we finding what we expect to see in the organic search results when we type in our title? If we do, the title passes the first and most important test.
2. Do any Adwords ads show up in the results when

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