Test Your Article Title For Traffic

test.jpgWe recently started testing our article titles before publishing them to the Internet. Wow! What a difference it has made on our traffic.

Before we upload an article for distribution, we test a few different titles in Google first and look for three things.

1. Are we finding what we expect to see in the organic search results when we type in our title? If we do, the title passes the first and most important test.
2. Do any Adwords ads show up in the results when we type in our title? The more the merrier.
3. How many competing pages are there for our title? Again, the more the merrier.

By testing our titles in this manner we've discovered that we can get in front of the right audience, generate more traffic and have a higher closing ratio with our visitors.

Give it a try before you submit your next article and see what a difference it makes. It will shock you.

If you want to learn more about article marketing, we created a wonderful set of videos entitled, "Article Marketing for Professionals" and they are available for free. Each article we publish generates a minimum of 2,000 one way anchor rich text links back to our website.