10 SEO Tips For Wordpress Marketing
Posted 10-19-2010 at 10:26 AM by mld_publishing
Tags blog, blogging, permalinks, plugins, seo
Here a few tips that you can use on your WordPress Marketing blog or website to make it SEO friendly.
1) Permalinks:
You need to be sure that you are using permalinks on your WordPress site. By default your WordPress software contains web URL’s which contain question marks and numbers inside of them. These links are hard for the search engine web crawlers to attach themselves to. As a result, your site will not be indexed as fast as it would normally be. WordPress also, however, does offer you the opportunity to create custom URL’s for both your permalinks and archives.
2) Titles:
In the permalinks section of WordPress you have different options for how you’d like your permalinks to appear. For the SEO webcrawlers, it is best to have the title of your post following your site URL because you have most likely chosen a keyword or two to appear in your title. So go to Settings>Permalinks in your WordPress dashboard, and under “Common Settings”, you should put a bullet next to the “Custom Structure” option, and enter /%postname%/ in the box. You can also edit your page and post titles while creating/editing within your dashboard.
3) Tags:
Tags are a great addition to your site on a SEO standpoint. They will enable the search engines web crawlers’ crawl through your site more easily and also it will allow you to create specific pages for your tags and keywords.
4) Page Titles:
You will need to make sure you have good titles on all of your webpages. Remember, your page title will also in the URL for the page, so you want it to be search engine friendly.
5) Post Titles:
The post titles that you choose should be clearly written. Do not stuff these titles with keywords that you are using to target your site or blog. Just choose one or two main keywords or one long-tail keyword to focus your post on, and make sure that they are in your post title.
6) Autolinks:
You will also need to cross link to your own posts and pages in your content. You do this by linking keywords to your relevant posts.
7) Relevant Posts:
Be sure to post links to related posts under all your postings. This will help the web crawlers that are crawling through your site and indexing all of your posts.
8) Ping Services:
Each time you post or edit either a posting or a page your WordPress blog can notify a variety of different sites that you have updated your blog. It is very important that you use this step.
9) Google Sitemaps:
It is very important to install a sitemap plugin into your WordPress blog. This tool will help you index your site and allows you to tell Google which pages are the most important. For my WordPress blogs, I use the XML Sitemap Generator plugin.
10) Categories:
Categories will help you organize your content. Try to make sure that you use keywords to name your categories, and don’t be afraid to make a ton of them. WordPress gives you the ability to use sub categories and sub-subcategories so make as many categories you can. This way you are able to down your focus on certain keyword phrases. Make sure that you use a widget to display your categories on every page of your blog.
Creating a WordPress site that is SEO ready is simple if you know how to do it correctly. Using these steps can help you create a great SEO site in no time.
To Your Online Success!
Miranda
1) Permalinks:
You need to be sure that you are using permalinks on your WordPress site. By default your WordPress software contains web URL’s which contain question marks and numbers inside of them. These links are hard for the search engine web crawlers to attach themselves to. As a result, your site will not be indexed as fast as it would normally be. WordPress also, however, does offer you the opportunity to create custom URL’s for both your permalinks and archives.
2) Titles:
In the permalinks section of WordPress you have different options for how you’d like your permalinks to appear. For the SEO webcrawlers, it is best to have the title of your post following your site URL because you have most likely chosen a keyword or two to appear in your title. So go to Settings>Permalinks in your WordPress dashboard, and under “Common Settings”, you should put a bullet next to the “Custom Structure” option, and enter /%postname%/ in the box. You can also edit your page and post titles while creating/editing within your dashboard.
3) Tags:
Tags are a great addition to your site on a SEO standpoint. They will enable the search engines web crawlers’ crawl through your site more easily and also it will allow you to create specific pages for your tags and keywords.
4) Page Titles:
You will need to make sure you have good titles on all of your webpages. Remember, your page title will also in the URL for the page, so you want it to be search engine friendly.
5) Post Titles:
The post titles that you choose should be clearly written. Do not stuff these titles with keywords that you are using to target your site or blog. Just choose one or two main keywords or one long-tail keyword to focus your post on, and make sure that they are in your post title.
6) Autolinks:
You will also need to cross link to your own posts and pages in your content. You do this by linking keywords to your relevant posts.
7) Relevant Posts:
Be sure to post links to related posts under all your postings. This will help the web crawlers that are crawling through your site and indexing all of your posts.
8) Ping Services:
Each time you post or edit either a posting or a page your WordPress blog can notify a variety of different sites that you have updated your blog. It is very important that you use this step.
9) Google Sitemaps:
It is very important to install a sitemap plugin into your WordPress blog. This tool will help you index your site and allows you to tell Google which pages are the most important. For my WordPress blogs, I use the XML Sitemap Generator plugin.
10) Categories:
Categories will help you organize your content. Try to make sure that you use keywords to name your categories, and don’t be afraid to make a ton of them. WordPress gives you the ability to use sub categories and sub-subcategories so make as many categories you can. This way you are able to down your focus on certain keyword phrases. Make sure that you use a widget to display your categories on every page of your blog.
Creating a WordPress site that is SEO ready is simple if you know how to do it correctly. Using these steps can help you create a great SEO site in no time.
To Your Online Success!
Miranda
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