It's not about copywriting.
It's not about an exit pop.
It's not even about the offer or the price.
So what is it?
This simple 1-second tweak is swapping out your order button for another order button.
Yes.
It's true.
Just changing to a more professional looking order button can boost your conversion rate by 300%. Staggering.
Now think what impact it would have to swap out all your low quality...