My definition of a successful business is: Know-How with Know-Who and a Know-What. Hence, your marketing and sales consist of basically 3 main activities: networking, speaking and writing. This article is for all those who are just starting and feel shy speaking, who are sick and tired of going to networking meetings without much or any results and who are like me … love to express themselves writing and feel perfectly comfortable in the company of their laptop. Here are the 5 must-haves for a sky...

I won’t be claiming that all your problems will be solved once you hire a team of assistants. Just like in the corporate world: there are good employees and bad employees. The difference is that now you are the employer and you get to decide what’s helping your business and what is not. But there are at least 5 reasons that you need a virtual team and here they are:

1. Your work is done while you’re asleep
If you haven’t experienced it, then you just don’t know what you’re...

If you do business online, then sooner or later you run into the 3 things you must do before you go into a sales conversation: SMM (Social Media Marketing), SEO (Search Engine Optimization) and SEM (Search Engine Marketing). The key to getting visible, driving traffic to your website and helping your conversion rates is: the skillful use of KEYWORDS. Here are the 5 business critical keyword uses:

1. Your elevator pitch
The short catchy phrase that is usually used to get the...

When it comes to marketing your business online, it could take you tons of time or it can take you a one hour a day with a lot of seconds used highly effectively and of course a pile of work done. So, which one of the two do you do? Here are the top 5 traffic generating marketing activities for your online presence:

1. Video Marketing
just like with everything, if you want to be on top of the game, you need to follow what’s the latest trend and either ride on top of the wave...

If you run your own business, I’m pretty sure by now that you’ve already experienced that social media marketing (My Favorite 3: Linked in , Twitter and Facebook) can take all the time in the world and the results are still not there or it can be done by someone else for you but what do you instruct them to do. Let me tell you.

1. Be-friend Ping.fm
In other words, make sure that you update all your social media sites with one click and have a very quick access to all of your...