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How Can I Avoid Failure?

Posted 10-08-2008 at 11:03 PM by Robert Plank (Robert Plank's FREE Marketing, Copywriting and Programming Video Advice for Warriors)

YouTube - How Can I Avoid Failure?

Worried that your product will tank? Okay, make a mini-product and sell that at a lower price first. For example, you want to record a DVD with 2 hours of "how to make a web site" videos. But that means you'll have to do all the work of scripting two hours of video, possibly have to re-record certain lessons, make a DVD menu and CD art... get a company to burn the DVDs, package and mail them...

That sounds like it could be...
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PHP Author and Programmer
Posted in Time Management
Views 129 Comments 0 Robert Plank is offline
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How I Learned to Write Great Sales Copy Without a Teacher

Posted 10-07-2008 at 09:29 AM by Robert Plank (Robert Plank's FREE Marketing, Copywriting and Programming Video Advice for Warriors)

YouTube - How I Learned to Write Great Sales Copy Without a Teacher

Copywriting is one of the best-paying writing skills you could possibly have. When you know how to write good ads (instead of just good content), you can hit peoples' persuasion triggers and get them to buy or get them to take any sort of action (like putting your info to use or opting into your e-mail list). That's a skill worth $500 per page instead of $5 per page.

You don't even need to know how...
Robert Plank's Avatar
PHP Author and Programmer
Posted in Copywriting
Views 185 Comments 1 Robert Plank is offline
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Is it Possible to Make $5000 Per Month Writing Articles?

Posted 10-06-2008 at 04:53 PM by Robert Plank (Robert Plank's FREE Marketing, Copywriting and Programming Video Advice for Warriors)

YouTube - Is it Possible to Make 5000 Per Month Writing Articles?

If you have grandiose plans for your product launch, it's never going to get launched.

Write a simple report. It doesn't have to be big, just 10 to 20 pages. Write a quick one-page sales letter for it because... it's only a report, right? Launch it, price it at $7 or $10. Limit the special offer to 10 buyers. After 10 sales, close the offer. Now you have $100 in your pocket for the report... great, right?...
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PHP Author and Programmer
Posted in Article Writing
Views 313 Comments 3 Robert Plank is offline
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The Best and Easiest Google-Friendly Change to Your Web Site

Posted 10-04-2008 at 02:42 PM by Robert Plank (Robert Plank's FREE Marketing, Copywriting and Programming Video Advice for Warriors)

YouTube - The Best and Easiest Google-Friendly Change to Your Web Site

No matter who you are or how much you pay for web site advertising, free search engine traffic is probably responsible for a big part of your business. So why make your web site so hard for search engines to figure out?

Luckily, it seems like in the recent years people have paid attention to SEO, moved their sites over to CSS, abolished "table" and "font" HTML tags, started using...
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PHP Author and Programmer
Views 194 Comments 2 Robert Plank is offline
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Copywriting Tips - The Amazing QQQ Technique That Generates Rapid-Fire Headlines

Posted 10-03-2008 at 10:49 AM by Robert Plank (Robert Plank's FREE Marketing, Copywriting and Programming Video Advice for Warriors)

I have said many times that if your headline sucks, no one will read the rest of your sales letter or your promotional e-mail. No matter what you write, you need a great headline to get attention. So how do you come up with a great headline quickly, even if you are completely uninspired? You use a system for thinking up headlines, and the system I want to share with you today for coming up with an unlimited number of headlines for copywriting is the QQQ headline formula: Quotation, Question, and...
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PHP Author and Programmer
Posted in Copywriting
Views 101 Comments 0 Robert Plank is offline

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