Ever Thought You Could Make It Offline?
Posted 10-25-2010 at 10:48 AM by Sean Donahoe

There are a few ways you can make the transition from online to offline with your marketing, and again there are fewer still that are cost effective.
Lets say you were in the job seeking niche, and you have a landing page that converts very well from online marketing – but it’s costing you an arm and a leg in pay per click costs.
You would be just as well taking a few weeks off from marketing via PPC, and using that money to put into offline advertising.
With just as much creative knowledge, you can put together a marketing campaign, and the budget would be the same – if you did it right.
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