Trying to get everything perfect is the recipe for inaction. Everything will never be perfect. I am coming to the conclusion that it is better to wholeheartedly follow a flawed plan than to halfheartedly follow a great plan. And both are better than spending all your time constructing a plan.

As I continue working on the membership site, I am more and more aware of the fact that I have known enough to do this for years. Instead of waiting for the perfect plan, I needed to act. ...

The last few days, I have talked to people who were not necessarily invovled in marketing either offline or online. Both gave me some advice that I had to turn down. They both told me to stop looking to address my niche and expand to the general public. One person said that if you expand to the general public you can make enough money to fund your foreays into your small niche.

The suggestion made sense to the two people, and it used to make sense to me in the past. Why focus on...