Quick post here as this seems to trivial and so easy but just goes to show even the more sophisticated marketer (like..ahem me) can really botch things up.

I have been sending out emails from my autoresponder (I use Autoresponse Plus), a program I installed on my server, and on one of my campaigns my emails were going to the spam folder.

What was my "little" mistake?

Not having a "reply-to" email address!

I didn't even...

Since 2004, I built websites with html, mainly using Dreamweaver and FrontPage. I became quite good, although far from an expert website designer, time after time certain scripts gave me fits.

Realizing my weakness I sought help, researching, then buying the XSitePro web design software in 2007. Seeing that my problems were easily solved, I quickly upgraded to XSitePro V2 as soon as it became available. I thought I was quite good before, but XSitePro V2 has definitely
taken...

Here's a question: "how many $77 products do you own that all say the same thing?" If you are buying up everything in sight, when will you start making money? There is always going to be an irresistable offer that could possibly be the game changer for you, but if you're not playing the game, then it don't matter.

Sit down for a second and think about how much money you've spent on all the products you've bought. Now think about all the time you've invested online trying...

Top sales pros confirm that it often takes seven or more communications or sales messages before prospective customers make a purchase. They also confirm that it’s generally easier to sell to a referral, because someone they know gave positive testimonial about their products or services.

What would happen if you combined both of these powerful ideas? A nifty and thrifty two-step. Try this two-step tip:

1. Collect leads with your auto responder. Ask for mailing addresses...

To identify prospects

Unless you are satisfied with spending $3 million dollars for 30 seconds of television time during the 2009 Super Bowl XLIII in Tampa Bay, let's stay away from the mass marketing approach. Instead, dedicate your marketing budget towards a more focused effort of identifying your potential customers. What usually happens is you generate sales leads by advertising your product or service to a specific group of the mass population (to your target market, not mass...