How not to do customer service.

Ordered a camera from camerabox - the website said it was in stock and my debit card was charged straight away. 2 days later an email arrives from camerabox saying that the item was not in stock and would not come into stock as it was a discontinued item. No problem said I - just refund my card and I will try and track it down elsewhere. No reply, no refund. Another email sent - no reply. Another email 2 weeks later - no reply. Tried phoning - no...

We really believe in our products and services.

I mean, it’s very easy to convince ourselves and those close to us of the value lying within those products and services right?

But, when it comes to our “newbie” potential customers, it seems really easy to forget that they actually have to spend their hard earned money to gain access to that treasure-trove of information or valuable products you have waiting for them.

Right? (come on now, you know you...