Search engine visibility can make or break a website. For those of you who use website as the only channel for doing business, shutting shop could be the only viable option left in the given scenario.


The importance of link building stems from the significance of online visibility for any given website, and how it can be ‘effectively’ implemented to gain this visibility. I have stressed on the word ‘effectively’ because if done wrong, it could potentially destroy everything...

One of the most common statement link vendors make in their quality parameter is “Get links from High PR websites”. This makes their pitch sound compelling to most of their prospects. But we find the statement a bit misleading because you don’t get links from websites. The links are obtained from web pages, be it the home page or inner pages – website being a collection of such web pages.



What we believe is they talk about the home page of the website. Generally, home...

The Adobe Reader example of link building importance has always stuck with me.

If you search for "click here" in Google (even without quotes), the Adobe site is and has been the #1 result.

The secret in Google's own words "these terms only appear in links pointing to this page". The words "click here to download" were used almost every time a website linked to the Adobe Reader software.

This really is a simple concept. So...

If you need to boost your search engine ranking, you need to build up incoming links. Most of the search engines frown upon reciprocal links, so one-way incoming links are the best.

Also, the second part of the link is to do with the anchor text.

At linkspal, you can register your web site, and we will provide you with an incoming link using your keywords, and your anchor text.

Go now - www.linkspal.co.uk