Where do you plan to spend the summer: up in the mountains, down at the beach or stuck in the computer room cleaning up your website?

In her helpful article, "Matt Cutts Talks SEO for Google: 9 Things You Should Expect this Summer," Jennifer Slegg summarizes a video in which one of Google's distinguished engineers kindly tells all interested parties which it is likely to be.

Batten Down the Hatches

Forewarned is forearmed, and if you know what's...

Some webmasters feel that it is, and Barry Schwartz, author of "Did Google Just Penalize Another Link Network? SAPE Links," has his suspicions as well.

Although Google never does mention SAPE by name, it has made no secret of its plans for future downgrading of sites that deign to traffic with link farms in general. Many webmasters, particularly those of the Black Hat persuasion, have recently reported huge drops in page rank after having dealt with this one.
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Now that Google has changed the rules, SEO will never be the same. The good news is that it might be even better. You just have to be more efficient.

Now, if you have all the time in the world, you could spend it in building a quality website, waiting for people to award it some worthy links and seeing if, over time, its popularity might bump up a notch or two. If you have the patience and cash on hand to wait for it, that is.

Otherwise, you could let our Black Mamba...

No, it's not your imagination. Ranking well on Google has been getting much harder these days.

Not long ago, you could throw up any piece of keyword-stuffed rubbish and enjoy the ride as your site floated easily to the top of the charts, but Google's a lot smarter now. Keywords alone won't cut it anymore.

Google Wants Authority

That's right. Before it will move you up in the ranks, Google needs convincing that your content is worth the trouble. If it...

A sales tax charged on Internet transactions: What is the government thinking?

If the politicians have their way, that's just what the law will require of any online retailer whose revenue tops $1 million a year.

If you agree with me that the proposed Internet sales tax bill could use a little work, you'll be glad to know that Rohit Arora is of the same opinion. In Internet Sales Tax Will Bite SMBs he tells you how the implementation of such a change could overwhelm any...