I have dealt with both the local and national media with press releases, interviews, and news stories.

You can never truly understand the power of a well-written press release and how it can impact your business until you have experienced the results of having your story picked up by the media.

Advertising can get results. There is no question about that.

But publicity? From a trusted news source? That is worth far more than any paid advertising you can...

I had a website that was ranking on the first page of google for a couple of keywords and then it just disappeared. My traffic dropped in half. My ranking on Yahoo went up however. Now I am starting to show up on the 4th and 5th pages of google again. Not sure what happened but it all started when google launched their instant search. I am sure all the basic on page SEO stuff is still going to apply but I am not sure how all the backlinking strategies are still going to apply. We will have to see....

Press releases are a tremendous way to bring credibility to your business and promote you as a leader. A press release is like a news story which you can submit to many websites on the Internet. If you write your press release correctly major search engines like Google, Bing, and Yahoo will show your press release in their search results. For instance, if your keyword is your name or business opportunity, your press release will show when someone types that keyword into a search engine. A press...