Networking is all about relationship building. While you may understand the necessity of relationship building working at your J.O.B. (Just Over Broke) and in your personal life – you may have forgotten or overlooked the potential of reaching out to people while you are working online.

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When you go to a single's bar...you go there to meet someone for the first time. Someone who doesn't have a clue who you are, what you do, and doesn't trust you as far as they can throw you.

For your online business, the "single's bar" I'm referencing is the constant sourcing of new leads for your business via squeeze pages, social media tools, seminars, face to face, whatever. Your new prospects don't know you, don't really know what you're selling, and don't trust you...

Build a relationship and the rest will follow.


One of the things many people miss with Twitter, Facebook and all other social media platforms (and often marketing in general) is the importance of building a relationship.


Too often on a site like Twitter or Facebook the end goal becomes getting the biggest number of followers, when the true goal should actually be building the largest number of relationships.


You see a follower is...