Managing your online reputation involves knowing how to behave in general so that you don't accidentally do something to damage your online reputation on your own. Being online can sometimes feel like an office party and those often go very wrong. It's important to always be aware of who you are, what you stand for, and to accurately project that to people online. To that end here are the top five online reputation management don'ts.



1. Don't Lie and BS -- If you lie,...

1. Google Alerts -- Using a search term, a name, and variations of each you can set up individual alerts that go directly to your inbox. Set up the alerts then check them at least once a week, clicking through to read the information that is out there about you, your business, and / or your industry. Not only will this help you quickly catch any negative issues, but it will enable you to promote good buzz further.


2. Keyword Search -- Every now and then, about once a month,...

If you go to someone who can take care of your reputation management professionally, trust that your reputation from there on will have a clean slate. A good reputation management company will use methods to clear your name from places that can or have ruined your reputation.

You will start completely fresh and no one could ever find a thing about your past online. You will have no issues as far as getting new clients, other than trying to win potential clients over your competition....

Why would reputation management be so important? Think about this. You built your website for your new business, and your website is popping up in search engines, rather fast. That is a good thing. However, you are not getting any interest. You figure that it just takes time to get your business up and running. But you have found that six months has passed by, and you are not getting one bit of interest- at all. You decide to one day Google your name, and lo and behold, to your dismay, you find...