The Sales Funnel or Sales Pipeline as some refer to it is one of the most effective means of gaining the trust of and selling to potential clients or sales leads. A sales funnel or pipeline is simply a series of emails set up to be delivered at preset intervals. All of the emails pertain to a niche subject and they are written in such a way so as to slowly build a relationship between the seller and the potential buyer. As the individual who subscribed to the sales pipeline slowly moves through...

My question for you today is: does your business run on clients or customers? The difference is that a customer is somebody who buys from you once, that is the only relationship you have with that person. This was my marketing strategy for years. Launch a product, they pay, and then I never speak to them again. You should not market that way. You need to blur the line between a client and a customer and never stop selling to them.

After people buy from you, get them on a mailing list...