If you're in business then now and again you will send a mail shot (direct mail) to your customers whether it be in the form of a flyer, brochure, or sales letter.

Turning browsers into buyers is not easy and as you know, most direct mail ends up in the bin without a glance. Knowing how to target your market and ensure your promotion is read is not easy. You could hire a copywriter to write your sales letter for you.

Copywriters are trained in writing sales copy and sales letters...

Proven Sales Letter Templates

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If you need a sales letter but don't have the time or the money to hire a copywriter to write one for you, don't worry. You can access the talents of a successful copywriter for less than £24 ($39.97) and have your sales letter in less than 2 minutes.

How is this possible?

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Firstly I am going to take a minute to tell you exactly why a high converting landing page (also referred to as a sales page or pitch page) is essential for getting the most from your online business. If I asked you to double your online profit and sales in one week, you would probably tell me it can’t be done, or you would think you would have to do twice as much marketing and twice as much work, this is not the case. If you currently have a landing page that is converting 1% of your traffic, you...

YouTube - How Important Are Graphics to Sales Copy?

Years ago, I used to think that fancy graphics and headers were all you needed to sell a product online. After all, when you go to the store, that's usually all you see in front of you... whether it's cereal boxes or software boxes. But then one internet marketer showed me the truth... he displayed two sales letters side by side. One contained sales text and no graphics, the other contains graphics and no sales text. Which one do...

http://www.youtube.com/watch?v=B_bJVnW5k8o

If you know anything about copywriting then you must know at least a tiny bit about storytelling. Personally, I think that cookie-cutter sales letters with headlines, openers, benefit points, a guarantee and call-to-action can sell just fine. But if you already have all the correct selling elements in the right place, you can increase that sales letter's conversion rate by leaps and bounds if you introduce a story to connect the elements...