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Sell to Just One Person

Posted 01-21-2009 at 01:35 PM by Robert Plank (Robert Plank's FREE Marketing, Copywriting and Programming Video Advice for Warriors)

http://www.youtube.com/watch?v=v0IFTK_YwzE

One of the factors that made amateur copywriting so easy for me, was the fact that I already had a lot of article writing experience to the point where people would tell me, "I feel like you are writing directly to me. How do you do that?" The answer is you need to write your articles, and most of all, your copywriting, as if you are writing a letter. A letter that you are mailing to just one specific person, your ideal prospect....
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