What used to work in the past is about to change, which is normal really the only thing in life that you can really count on is change.
There is one thing that most marketers have forgotten about or in some cases have failed to consider at all, that one thing, is the raw power that computing has evolved in great leaps and bounds over the last few months, the amount of processing power and the level at which analysis can be done, is changing the way that large search engines are indexing...