How To Build Great Pillar Content For Your Internet Business?

I’ve found that a successful Internet businesses must start with a solid foundation. As I’ve seen, most Internet businesses will integrate a blog onto their website and start to build a solid foundation of pillar content. Pillar content or pillar articles are posts that are written to help a consumer establish what your Internet business is all about.


What Is Pillar Content?

This termed was first coined by a famous blogger called Yaro Starak at his website Entrepreneur’s Journey. Yaro provides the following detailed definition:

“A pillar is blog content, usually an article, which does some very important things:

• It will bring in a rush of new readers and backlinks (other sites linking to your blog).
• It will continue to bring in more readers over time as you and other people refer to it, even though it may be buried in the archives of your blog.
• Eventually it will bring in traffic from search engines (this is largely because so many other web pages link to it).
• You can list it in a separate area (like an articles page) with all your other pillars so your best content can easily be accessed and your value clearly demonstrated.
• It is not time dependent, so in twelve months’ time it will still be relevant and popular.”

Read more of this post at: How To Build Great Pillar Content For Your Internet Business? | Internet Business Path by Tyrone Shum