Vassago cycles
Posted 02-14-2009 at 02:39 AM by Vassago
Ad sizes.
I have had varied results.
Some sites, such as FFAs, limit you to a few words.
Some Class ad sites let you post 100 or even 200
words. Yet how many people read ALL the words before clicking to the gateway?
I have found that at the sites that allow 100 words, keeping a simple 20 word ad - an FFA size ad - often works great. It gets them to the gateway, the gateway gets them to the signup page.
Simple rule - "go for the hit".
Imagine someone reading through a 200 word ad and clicks to the gateway page and has to read it all again?
Use the ad to get them TO the gateway. The words there will get the signup.
If you are going to write a long ad, then have your URL send them straight to the signup page - your copy should have convinced them to go for it. If you are sending them to the gateway, use a simple and powerful headline and text.
To quote Doug - on the Net, the only consistency is the inconsistency!
Vassago
http://vassago-vassago.blogspot.com/
I have had varied results.
Some sites, such as FFAs, limit you to a few words.
Some Class ad sites let you post 100 or even 200
words. Yet how many people read ALL the words before clicking to the gateway?
I have found that at the sites that allow 100 words, keeping a simple 20 word ad - an FFA size ad - often works great. It gets them to the gateway, the gateway gets them to the signup page.
Simple rule - "go for the hit".
Imagine someone reading through a 200 word ad and clicks to the gateway page and has to read it all again?
Use the ad to get them TO the gateway. The words there will get the signup.
If you are going to write a long ad, then have your URL send them straight to the signup page - your copy should have convinced them to go for it. If you are sending them to the gateway, use a simple and powerful headline and text.
To quote Doug - on the Net, the only consistency is the inconsistency!
Vassago
http://vassago-vassago.blogspot.com/
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