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Unread 10th Feb 2016, 04:16 PM   #1
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How To Improve Conversion With Clickbank Product
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Hi,

I'm promoting a clickbank product by direct linking it. I went break evan in 3 days, so i would like to understand how could i increase my conversions to make profit.

Should i build a landing page to increase conversion also if by direct-linking the product, clickbank already has a product landing page? Or would be better create an advertorial? Or What?


Every tips is really appreciated.

Thanks

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Unread 10th Feb 2016, 08:17 PM   #2
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Re: How To Improve Conversion With Clickbank Product
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Hi stealtdany.

If I understand correctly you are direct linking with PPC and have already had some success. An important next step is to expand on what's working and reduce, improve, or eliminate what isn't working...

To do this it's crucial to know the source of your conversions, down to the ad and keyword level. You can do this by adding a unique ClickBank Hoplink ID in your CB affiliate links. Here's more information on how to use HopLinks: https://support.clickbank.com/entrie...About-HopLinks

Marty Foley ~ PPC Traffic & Conversion Mad Scientist

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Unread 11th Feb 2016, 09:43 AM   #3
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Re: How To Improve Conversion With Clickbank Product
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Hi, thanks for the answer. I had different ad, so i set up a different hoplink for each ad, what other could i do to improve conversions? Do you think that by direct linking i'm losing good conversions? What should i do? How can i see which of my 3kplus keyword is bringing me conversion from my traffic source?

Thanks for the help

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Unread 11th Feb 2016, 12:44 PM   #4
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Re: How To Improve Conversion With Clickbank Product
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Either improve the incoming traffic or improve the offer.

Obviously it's not your product so you can't control the sales page, but you could consider creating an article lander or something similar to "pre-sell" traffic.
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Unread 11th Feb 2016, 01:12 PM   #5
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Re: How To Improve Conversion With Clickbank Product
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Definitely create a couple landing pages and split test them by hooking up a special hop-link to each so you can track where sales come from.

You cannot track which keywords give you the sale on Clickbank however, Clickbank doesn't allow that kind of tracking.

The only way you can achieve such a feet is to create a campaign for each individual keyword you want to track and create a custom hop-link for each to track where sales come from.

If you have a few keywords, that option is possible, but if you have a lot, its not really a viable option.
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Unread 11th Feb 2016, 10:43 PM   #6
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Re: How To Improve Conversion With Clickbank Product
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Find more keywords, add a negative keyword list, split test ads for better CTRs, continue to let the ad run and your CTR should automatically decrease.

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Unread 12th Feb 2016, 07:35 AM   #7
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Re: How To Improve Conversion With Clickbank Product
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Originally Posted by modgerody View Post

Definitely create a couple landing pages and split test them by hooking up a special hop-link to each so you can track where sales come from.

You cannot track which keywords give you the sale on Clickbank however, Clickbank doesn't allow that kind of tracking.

The only way you can achieve such a feet is to create a campaign for each individual keyword you want to track and create a custom hop-link for each to track where sales come from.

If you have a few keywords, that option is possible, but if you have a lot, its not really a viable option.
How should i structure these landing page?

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Unread 12th Feb 2016, 07:42 AM   #8
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Re: How To Improve Conversion With Clickbank Product
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Originally Posted by Engineer2Blogger View Post

Find more keywords, add a negative keyword list, split test ads for better CTRs, continue to let the ad run and your CTR should automatically decrease.
Why by continuing to run my ads my ctr should automatically decrease?

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Unread 13th Feb 2016, 04:40 AM   #9
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RE: How To Improve Conversion With Clickbank Product
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Hi Stealtdany,
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Unread 13th Feb 2016, 04:47 AM   #10
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RE: How To Improve Conversion With Clickbank Product
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Hi Stealtdany, This is not right techniques to send direct traffic to click bank site. Always try to create a genuine landing page for each product and give detailed description of product. So that it will look genuine. And we not only based on Google Adwords because this time Google Adwords cost is much higher than other networks. So we always try to drive traffic through Bing Ads, Facebook Ads, Ad-knowledge etc. I hope it will be helpful for you.
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Unread 13th Feb 2016, 05:01 AM   #11
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Re: How To Improve Conversion With Clickbank Product
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I'm having a strange situation where the ads with low ctr have an higher conversion on sales than the ones with the higher ctr. Should i pause the ads with low CTR and good sales conversion or with high ctr and low sales conversions?

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Unread 13th Feb 2016, 05:27 AM   #12
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Re: How To Improve Conversion With Clickbank Product
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According to my experience. Do not focus on CTR. Always consider cost/conversion. If cost/conversion is good for you then we don't need to pause that ad. So I will suggest you continue your low CTR and high conversion ad. But think that conversion cost is affordable by you or not. If you need more help then you can personally send me screen shot. I will give you right suggestion.

Thanks,
Abhishek
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Unread 14th Feb 2016, 07:09 AM   #13
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Re: How To Improve Conversion With Clickbank Product
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Originally Posted by stealtdany View Post

I'm having a strange situation where the ads with low ctr have an higher conversion on sales than the ones with the higher ctr. Should i pause the ads with low CTR and good sales conversion or with high ctr and low sales conversions?
stealtday,

IMHO, you should optimize based on Profit Per Impression (PPI). A simple explanation and formula for it is on this page: Profit by Impression : The real metric in PPC testing | Certified Knowledge

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Unread 14th Feb 2016, 07:23 AM   #14
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Re: How To Improve Conversion With Clickbank Product
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Originally Posted by Marty Foley View Post

stealtday,

IMHO, you should optimize based on Profit Per Impression (PPI). A simple explanation and formula for it is on this page: Profit by Impression : The real metric in PPC testing | Certified Knowledge
Hello Marty,

Thank you very much for your insightful idea especially re. the optimization based on Profit Per Impression.

I have a page also called Homepage - Judy Diet

May i have your advice for any channel or platform with comparatively higher conversion rate? I am thinking to try contacting some bloggers etc
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Unread 19th Feb 2016, 07:10 AM   #15
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Re: How To Improve Conversion With Clickbank Product
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Is more converting create and test several leadpage with contact form than direct linking the offer or create an entire website, with banner and link that send people into the landing page with form and the funnel?

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