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Unread 25th Apr 2016, 03:14 AM   #1
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High CTR & Low CPC but no sales, What should I do?
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Hello,

I started to run my first few campains on FB about 2 days ago..
One of the campains I have about 7-8% CTR and I spending about 0.05-7 per click but there is no sales on clickbank..

Looks like I target the right audience, and the product have high gravity on clickbank that mean people get sales from this product...

What should I do?
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Unread 25th Apr 2016, 03:34 AM   #2
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Re: High CTR & Low CTR but no sales, What should I do?
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Did you directly link to your affiliate sales page? If yes, you should link to your squeeze page and collect email addresses. Promote your affiliate products in your email series.

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Unread 25th Apr 2016, 03:46 AM   #3
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Re: High CTR & Low CPC but no sales, What should I do?
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Originally Posted by talegmz View Post

Hello,

I started to run my first few campains on FB about 2 days ago..
One of the campains I have about 7-8% CTR and I spending about 0.05-7 per click but there is no sales on clickbank..

Looks like I target the right audience, and the product have high gravity on clickbank that mean people get sales from this product...

What should I do?
You should be pointing to a landing page. Also, just asking for a direct action usually doesn't work as well as giving something away would.

So, let's say you were promoting an offer related to ecommerce. Create an ecommerce guide, give that way, build your list, and then send in links to your offer.

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Unread 27th Apr 2016, 05:37 AM   #4
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Re: High CTR & Low CPC but no sales, What should I do?
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Yes the list is the way to go especially on Facebook. You can use the affiliate salespage as a thank you page but the serious promotion is done by email.

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Unread 27th Apr 2016, 08:37 AM   #5
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Re: High CTR & Low CPC but no sales, What should I do?
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Originally Posted by Hearn View Post

Yes the list is the way to go especially on Facebook. You can use the affiliate salespage as a thank you page but the serious promotion is done by email.
One super affiliate client of mine preaches exactly the opposite technique, saying Facebook is all about impulse purchases. "Promote from the front end and create a buyer's list. Don't let the traffic cool and die off by hiding behind a squeeze page. Sell straight on the lander."

Considering the numbers he does, I take his advice seriously.

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