Increasing Conversion Optimization on Site

DURABLEOILCOM · 13th Sep 2016, 03:57 PM

What would you do to my webpage AMSOIL Dealer to Optimize the Conversion rate increasing sales and customer action? What are major motivational tactics and strategies to use?

BillyParadise · 8th Oct 2016, 01:18 AM

#1 ditch that fake-windows-xp-looking bottom bar. It's horrific.

Other than that, the site is REALLY busy. There isn't a single clear call to action. I feel like I'm in Vegas, flashing lights everywhere.

How many visitors a day are you getting? Do you have goals for conversion?

Signupper · 21st Oct 2016, 01:10 PM

You have a well-developed set of content. This is great, and a lot of websites struggle with this. The clay is there, you just need to mold it better.

Unfortunately, the design of your page is very busy. The viewer's senses are overwhelmed and it is difficult to get your bearings straight. There is a lot of information being pushed at once and it is hard to focus on any one thing. Plus, the design is a bit dated.

I would suggest hiring a designer to do a visual overhaul of your page. Aim for something more modern. Break the content from your home page into separate pages. Entice the user to explore and become engaged. Offer a clear call to action on each page.

13th Sep 2016, 03:57 PM	#1
DURABLEOILCOM DurableOil.com War Room Member Join Date: 2012 Location: NJ Posts: 1,716 Thanks: 1,493 Thanked 394 Times in 311 Posts	Increasing Conversion Optimization on Site Share on: What would you do to my webpage AMSOIL Dealer to Optimize the Conversion rate increasing sales and customer action? What are major motivational tactics and strategies to use?
	[SIGPIC][/SIGPIC] Ready to Be The Bo$$!?! Start Your Own Business Today!

8th Oct 2016, 01:18 AM	#2
BillyParadise Globally Mobile Join Date: 2007 Location: Quezon City Posts: 201 Thanks: 45 Thanked 46 Times in 35 Posts	Re: Increasing Conversion Optimization on Site Share on: #1 ditch that fake-windows-xp-looking bottom bar. It's horrific. Other than that, the site is REALLY busy. There isn't a single clear call to action. I feel like I'm in Vegas, flashing lights everywhere. How many visitors a day are you getting? Do you have goals for conversion?

21st Oct 2016, 01:10 PM	#3
Signupper Warrior Member Join Date: 2016 Posts: 11 Thanks: 4 Thanked 2 Times in 2 Posts	Re: Increasing Conversion Optimization on Site Share on: You have a well-developed set of content. This is great, and a lot of websites struggle with this. The clay is there, you just need to mold it better. Unfortunately, the design of your page is very busy. The viewer's senses are overwhelmed and it is difficult to get your bearings straight. There is a lot of information being pushed at once and it is hard to focus on any one thing. Plus, the design is a bit dated. I would suggest hiring a designer to do a visual overhaul of your page. Aim for something more modern. Break the content from your home page into separate pages. Entice the user to explore and become engaged. Offer a clear call to action on each page.