ferriswannabe

If am targeting a local niche. I will be creating different landing pages for the different areas within the same niche, why not just use subdomains instead of buying different domains.

The main domain name is relevant to all subdomain as well as the landing pages.

These landing pages are opt-in pages purely for generating leads. Traffic is being driven through ads.

For example and not the actual niche:

HybridCars.hometowncars,com
UsedCars.hometowncars.com
NewCars.hometowncars,com
PreOwnedcars.hometowncars.com

The main domain would not be the actual offline business website, but more of an information resource like a local city site or similar.

Thanks

ferriswannabe

I wanted to add one more thing, seo is unimportant. all traffic will driven by ads.

TheChamp25

Yes Ferris I was stuck on this problem for days until I found out that you can use sub domains on your main domain for example

Im in the make money online niche. But I have 3 different landing pages with 3 different offers all in reference to making money online.

Free Report!
Free Video
www.anytimecash2day.com/feeder/

Saved some money lol by not purchasing more domain names.

ferriswannabe

Your using pages ( yourdomain,com/landing page )

I'm talking about subdomains( landingpage.yourdomain,com )

In this case, in relation to landing pages, I think its same difference.

Thanks for your input.

MelanieandMiles

Remember that yourdomain.com/landingpageA and yourdomain.com/landingpageB aren't necessarily 'pages' but could be individual folders, each hosted individually with totally separate Wordpress installs, etc...

Essentially that would be the same as using sub-domain except in a manner that users are more comfortable with or used to... (for example, do you think the average website user is more used to/comfortable with UsedCars.hometowncars.com or www.hometowncars.com/usedcars)

Matt Cutts explains how they really are the same thing in this post mattcutts.com/blog/subdomains-and-subdirectories/

To wrap it up and answer your question 'Why not just use subdomains instead of buying different domains'

Well, we go with sub-folders because 1) they are easier to remember and more comfortable from the user experience perspective 2) there is absolutely no benefit using subdomains (and a possible detriment to users by having a very ugly URL they aren't comfortable with) and 3) cost, which you obviously 'get' already.

Best of luck.

savidge4

I personally use multiple landing pages on a site. if you are sending ppc or ad traffic to it.. the URL really does not matter!

The truth is, regardless of what you are doing to get traffic it should be coming in on a separate landing page. Your FaceBook, Twitter, Linkdedin etc efforts should be coming in on their own landing page. Every PPC ad should have its own landing. Every FB ad should have its own landing.

Think "One Page, One Message" that message should MATCH from the ad to the landing page. And if you are using the SAME message from different traffic platforms, then you want those separate as well ( FOR TRACKING )

jamesfreddyc

I'd go further and say, FB should have landing page a/b, linkedin a/b, BingAds a/b, etc... But I completely agree with your sentiment. I've worked around having to make a/b for each ad by custom coding the pages to insert custom ID information into the database as each user opt's in from each ad. Definitely out of the realm of most, but well worth the effort to look at the metrics and adjust.