seekdefo

If you don't want to read it entirely then read this, in 9 out of 10 cases pop-ups have brought more subscribers, had no negative impact on bounce rates or engagement.

It seems that pop-ups work but you need to time them correctly. The offer needs to match the content.

Pop-ups aren't irritating if you don't slap them across visitor's faces as soon as they land on your site.

Opt-In Pop-Ups: Are They Any Good? | The Daily Egg

Brevity is the soul of wit

loprox

Thanks for posting this, quite interesting.

It's all about testing and testing and testing some more. We had one opt-in pop-up going then we decided to do some testing and got 3x the leads. When you're talking about thousands of visits, it adds up.

prbarton

Thanks for the insight.
Do you think your conclusions apply similarly to exit pops? As long as they are congruent with the original content.

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seekdefo

Yes exit pop-ups do work well. The friction is pretty less.

Brevity is the soul of wit

CorrineMartin

Exit pop ups have killed it so far for me.. haven't tried regular pop ups over content though as I only wanted visitors to focus on one thing on the entire page!

seekdefo

Can you share the stats? I can use it in my blogposts

Brevity is the soul of wit

footpod

which exit popup do you guys use?

Depending on your niche - users have been trained over the years to view anything that pops up as a virus warning or something and just click them closed.

kmanbloquet

Looks Pretty promising!

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richpage75

Don't forget - its not just about using an opt-in popup to increase signups. It's also about what you are offering in the pop-up. To really increase signups in pop-ups, always use a great free incentive to entice visitors to give their email - a free ebook, a free consultation, a first time purchase coupon, etc. Don't just say 'sign up to get updates' or 'join our newsletter' - those aren't very enticing. And make the popup stylish and visual to attract more signups. I have a good example on my website if you want to take a look - a popup for my free toolbox: Conversion rate optimization advice and services from Rich Page

Hope that helps!

Rich Page
http://www.rich-page.com | Twitter: @richpage
Author of 'Website Optimization: An Hour a Day'

seekdefo

Hold on stranger is pretty cheap and fairly new. You should use the beta. There are some guys offering exit intent pop-up wsos too.

Brevity is the soul of wit