Exploiting That "Antsy" Sensation

[Justin Mandel]

I just felt it again and I posted about it once before so I thought I would revisit it again for everyone here...

Do you know that feeling that you get when you see an offer for something and there's that inner sensation that you feel - almost an antsy feeling, a crescendo of turmoil building up inside of you that is SO overwhelmingly strong that it drives you so that you *must* make that purchase or else know that you are going to lose out for forever?

The offer for the product that you are writing up has to be constructed so that the audience you are writing for feels the struggle of THAT feeling

People feel that because you have created such an amazingly incredible offer whereby people will feel a real sense of loss if they miss out on it before it is too late.

So how do I know that I have written a compelling and convincing offer?

I know it because I feel that unmistakable "Antsy" sensation when I read through the copy

[dorothydot]

Yep, that certainly would do it... when your own copy makes you want to rush right out and buy your own client's product.

But do check that it has the same effect on the target prospects.

Dot

[Justin Mandel]

It's convenient Dot...I am in the target market so that's part of the reason I know it will work

Originally Posted by dorothydot

Yep, that certainly would do it... when your own copy makes you want to rush right out and buy your own client's product.

But do check that it has the same effect on the target prospects.

Dot