Tracking A Salesletter?

Intrepreneur · 09-17-2009, 06:37 PM

I know there is split testing etc happening on most saesletters but what about other sorts of tracking.

An example of what I would like to track is..

How far down people scroll
How long they spend gazing at the top of the page.

And so on.. Basically all to do with how long a visitor is doing a particular thing on a salespage.

Is it even possible?

Mark

Raydal · 09-17-2009, 06:53 PM

You may be looking for a service like Crazy Egg – visualize your visitors

This will give you 'heat maps' so you can see your visitors
action on your site. There are other similar services to this
as well.

-Ray Edwards

Intrepreneur · 09-17-2009, 07:11 PM

Quote:

Originally Posted by Raydal

You may be looking for a service like Crazy Egg – visualize your visitors

This will give you 'heat maps' so you can see your visitors
action on your site. There are other similar services to this
as well.

-Ray Edwards

It seems that only works based on URL hovering, if the user hovers their mouse over hypelinked text or images. That's as far as I could tell from checking it out.

Stangracer · 09-17-2009, 08:23 PM

Hey Mark,

There is software that does some of that. You can look at Affiliate Prophet and Split Test Accelerator.

Both do time on page. Both do Tugachi / Multi-variate testing too.

AP can do a click-off heat map showing where people are clicking off your page. It does the time on page with AIDA and is configurable. You'll need to get the OTO for the Click-off heat map feature.

I use AP for my sales pages, really helps to dial them in quickly.

I haven't tried Split Test Accelerator yet, but there is a FREE version if you want to try it out. Free Split Testing Software | Jim Stone, Ph.D. | Taguchi Testing Software

I think it includes all the modules except Multi-variate, not a bad deal for FREE.

If you like it you can always purchase the Multi-Variate module.

Hope this helps out,

Thanks,

Derek

David Raybould · 09-18-2009, 05:09 AM

You need Clicktale.com

It records your visitors, so you can watch
back in real time. That way you can see
EXACTLY what they do.

It's pretty powerful.

Also, it will collate the data into heatmaps
too, so if there's a chokepoint, or something
that really grabs the reader, you can see it.

I suggest this for a lot of my clients, and
they're usually blown away by what it shows
them.

Hope that helps

-David Raybould

sidsavara · 09-18-2009, 10:36 AM

Second clicktale. I have no idea how they do that voodoo, but it is crazy awesome.

09-17-2009, 06:37 PM	#1
Intrepreneur Bum Marketer War Room Member Join Date: Apr 2009 Posts: 1,510 Blog Entries: 3 Thanks: 297 Thanked 108 Times in 90 Posts	Tracking A Salesletter? I know there is split testing etc happening on most saesletters but what about other sorts of tracking. An example of what I would like to track is.. How far down people scroll How long they spend gazing at the top of the page. And so on.. Basically all to do with how long a visitor is doing a particular thing on a salespage. Is it even possible? Mark
	The entrepreneur builds an enterprise; the technician builds a job." Michael Gerber

09-17-2009, 06:53 PM	#2
Raydal Copywriting Coach War Room Member Join Date: Jan 2003 Location: Punta Gorda, FL, USA. Posts: 2,369 Thanks: 44 Thanked 428 Times in 222 Posts Social Networking	Re: Tracking A Salesletter? You may be looking for a service like Crazy Egg – visualize your visitors This will give you 'heat maps' so you can see your visitors action on your site. There are other similar services to this as well. -Ray Edwards
	WSO: 6 Months Copywriting Coaching - $247! [Closes Nov 30] WSO: [CLOSING SOON!] Secrets Of Writing Winning Autoresponder Series ...STEAL My Cheat Sheet!! WSO: Secrets of the 15% Conversion Sales Letter. Hire A Master Copywriter!

09-17-2009, 08:23 PM	#4
Stangracer Derek Krein War Room Member Join Date: Dec 2008 Location: Virginia Posts: 223 Thanks: 39 Thanked 34 Times in 30 Posts Contact Info	Re: Tracking A Salesletter? Hey Mark, There is software that does some of that. You can look at Affiliate Prophet and Split Test Accelerator. Both do time on page. Both do Tugachi / Multi-variate testing too. AP can do a click-off heat map showing where people are clicking off your page. It does the time on page with AIDA and is configurable. You'll need to get the OTO for the Click-off heat map feature. I use AP for my sales pages, really helps to dial them in quickly. I haven't tried Split Test Accelerator yet, but there is a FREE version if you want to try it out. Free Split Testing Software \| Jim Stone, Ph.D. \| Taguchi Testing Software I think it includes all the modules except Multi-variate, not a bad deal for FREE. If you like it you can always purchase the Multi-Variate module. Hope this helps out, Thanks, Derek
	Tracking202 Pro - Automated PPC Tracking and Stats Collection - FREE Trial - 10% Lifetime Discount Prosper202 Videos - Get Up to Speed and Tracking FAST... - Track Most Any Link

09-18-2009, 05:09 AM	#5
David Raybould Top Gun Copywriter War Room Member Join Date: Sep 2006 Location: Old London Town, United Kingdom. Posts: 1,042 Thanks: 16 Thanked 235 Times in 98 Posts Social Networking	Re: Tracking A Salesletter? You need Clicktale.com It records your visitors, so you can watch back in real time. That way you can see EXACTLY what they do. It's pretty powerful. Also, it will collate the data into heatmaps too, so if there's a chokepoint, or something that really grabs the reader, you can see it. I suggest this for a lot of my clients, and they're usually blown away by what it shows them. Hope that helps -David Raybould
	*Need Copy? My Affiliate Code Salesletter Converts At 12% & Made Six Figures The First Day...* If you want results like that for YOUR products, click here to contact me now... Seven Figure Copywriter...http://www.DavidRaybould.com

09-18-2009, 10:36 AM	#6
sidsavara Lifehacking Fanatic Join Date: Aug 2008 Posts: 16 Thanks: 0 Thanked 0 Times in 0 Posts Social Networking	Re: Tracking A Salesletter? Second clicktale. I have no idea how they do that voodoo, but it is crazy awesome.
	Setting and Achieving Goals at SidSavara.com \| My Free Motivational Quotes Book