Need an autoresponder writer...

[Joseph Then]

I'm creating a 4-day autoresponder series for my client and so I'm looking for some warriors who are great copywriters, esp. in autoresponders.

My client is a client in Singapore that does company registration. As such, the autoresponder is a bit skewed to the legal side.

What I what is from the writer is:
1) Email 1 - A welcome email (350 words)
2) Email 2 - Email with content (500+ words)
3) Email 3 - Email with content (500+ words)
4) Email 4 - Email with content (500+ words)

I'll give you the 3 URL resources where you'll write the content for Email 2, 3 and 4.

The email should be fully formatted in a newsletter style.

Anyone can help? My budget is $100. PM me please.

[dorothydot]

Hi Joseph,

I love writing autoresponders and use Jay White's awesome technique.

But I charge more than $25 per autoresponder, to put it mildly. My time alone is worth more than that - and then add in the fact that I write from scratch...

Sorry, but I must take a pass at your offer. Maybe someone else can help you out at that price...

Dot

[Joseph Then]

Wow... I thought $25 for a 500+ 'article' should be good enough!

Thanks for your reply. I have to stick to this budget first...

[travlinguy]

Joseph...
You haven't specified what you're trying to accomplish with this series but since you're searching in the copywriter's forum I'd guess many are assuming that it's a series designed to make sales. If that's the case, I'd say you're looking at a minimum of at least four times your budget. And that would be to get someone on the low end of the scale to do the writing for you. Good luck!

[Raydal]

Originally Posted by Joseph Then

Wow... I thought $25 for a 500+ 'article' should be good enough!

Thanks for your reply. I have to stick to this budget first...

Hi Joseph,

I'm sure you'll find someone through the PM, but don't confuse an
article with an email. If that's what you want then (pun intended)
ask for an article writer to write 4 articles for you and use them
as an autoresponder series.

Get my point?

-Ray Edwards

[Joseph Then]

OK, maybe I'm confusing you... Let me clarify...

It's not intended to SELL. It's to build a relation with my client's list.

So, yes, I'm actually looking for ARTICLES, but the content has to be formatted into a newsletter. That's why I wrote "Email with content".

The selling part will come later.

You see, my English is not fantastic and I don't know how to write well, or professionally. That's why I'm looking for help here.

[Raydal]

Originally Posted by Joseph Then

It's not intended to SELL. It's to build a relation with my client's list.

That's what is referred to as soft selling, so you are selling.

I cannot see how you can escape the perception that an
autoresponder series would not be used for selling. My fee
for a solo ad is $500 and for a 7-email autoresponder series
starts at $2,500. I charge $150 for an article, so I cannot
imagine writing 4 emails for $100 although you may get
someone to do this for you, who knows?

But a a series of "articles" in an email not intended to sell
is strange. If you want to build relationship then you are
selling yourself.

-Ray Edwards

[Ronak Shah]

Originally Posted by Raydal

That's what is referred to as soft selling, so you are selling.

I cannot see how you can escape the perception that an
autoresponder series would not be used for selling. My fee
for a solo ad is $500 and for a 7-email autoresponder series
starts at $2,500. I charge $150 for an article, so I cannot
imagine writing 4 emails for $100 although you may get
someone to do this for you, who knows?

But a a series of "articles" in an email not intended to sell
is strange. If you want to build relationship then you are
selling yourself.

-Ray Edwards

He is using the content as core value to build a relationship with his target audience. It's like you help enough people first and they are driven to encourage you for your efforts. As you sow, you definitely reap the same way.

He wants people to know that they are subject experts within their niche which is why he just wants to add value first in the form of "real" content. Automatically, people who use his content will be convinced that the person is an authority. Once Joseph is done with it and has achieved a certain level of reputation, he will sell the product very naturally to his customers. He won't have to persuade them because he would've already convinced them about his reputation IMHO.

This is the way to go since he isn't irritating people with direct response marketing which though sometimes goes overboard. I second his strategy though you are absolutely right Ray. Email Autoresponders are written to sell a product. So, you as well are accurate on that one. Just that I think, this is Joseph's Strategy.

Am I correct, Joseph?

If you can't sell your self, how are you going to sell your products & services to a large audience while making them completely happy. As Ray said, yes I think he IS selling himself to his audience for long term gains and reputation.

P.S. PM sent to both of you.

[Daniel Scott]

I don't know where this perception of "selling is bad" has come from.

Every single bit of communication you have with your clients/prospects/whatever should be selling you and your services.

Every single bit.

Obviously... there's "soft" selling... "hard" selling... and everything in between.

It doesn't matter whether it's an article, autoresponder, web page... or anything else. If it's for your business, it should have one aim and one aim alone... to make you money.

Take a look at Ray's stuff... even when he writes an article it sells. It does it subtly, maybe even indirectly... but it's there and has been beautifully crafted to meet that purpose.

Writing like that takes time... not just in developing the content... but in developing the chops to be able to write that way. That's why pro copywriters charge what they do.

So as Ray said... you are most definitely selling, and your words still need to be chosen very, very carefully.

Kind of went off on a tangent there but just wanted to make that point.

-Dan

P.S. Joseph, IMHO your English is excellent.

[Ronak Shah]

Originally Posted by Daniel Scott

I don't know where this perception of "selling is bad" has come from.

Every single bit of communication you have with your clients/prospects/whatever should be selling you and your services.

Every single bit.

Obviously... there's "soft" selling... "hard" selling... and everything in between.

It doesn't matter whether it's an article, autoresponder, web page... or anything else. If it's for your business, it should have one aim and one aim alone... to make you money.

Take a look at Ray's stuff... even when he writes an article it sells. It does it subtly, maybe even indirectly... but it's there and has been beautifully crafted to meet that purpose.

Writing like that takes time... not just in developing the content... but in developing the chops to be able to write that way. That's why pro copywriters charge what they do.

So as Ray said... you are most definitely selling, and your words still need to be chosen very, very carefully.

Kind of went off on a tangent there but just wanted to make that point.

-Dan

P.S. Joseph, IMHO your English is excellent.

I think you require to connect with customers and build a relationship before you pitch for a sale. You got to build your reputation. While you're new to the person, there has to be a connect between two individuals. It cannot work unless you're highly reputed.

I don't deny that writing email autoresponders is done to make a sale.

Just that I guess he wants to do it step by step, building momentum first and then hit the sale. I second his strategy.

It's just like when you build your lists, you giveaway some stuff that helps your target customers crossover a bridge effortlessly. He wishes to make people try and *test* his expertise, I guess.

There is nothing wrong in doing it either way. Just that I find the strategy to be perfect for a beginner. You can pitch for a sale or you can offer valuable content (Read: Sample).

I would be happy to hit a sale instantly but I would be more happy if I'm celebrated by my target customers all the while. Therefore, credibility has more power than money IMHO.

Looks like Ray knows what he does. So, no questions about that one from me.

[Daniel Scott]

Ron,

I think we've got a disconnect going on here...

I understand the whole "content" idea.

My point is that it still sells.

Not as obviously... or as aggressively... but it still sells.

You've got all these guys who think that content is easy to write... that you can rehash a few articles... and it just doesn't work that way.

That's the difference between what a guy like myself or Ray does... and the average Joe. Our content is not only gripping and informative... it makes your prospect gradually salivate for your product, too.

It just pains me when people say "Oh, it's just a content email... it doesn't have to sell"... because it does in fact have to sell.

And doing it subtly like that... weaving it in with everything else... can be a lot harder than your standard "buy it now" email.

-Dan

[Ronak Shah]

What you're trying to say is you can get him sales subtly because your email copy will be gripping and informative. IMHO that is perfect as well. Completely a great way to make instant sales. No harm in that.

I agree there is a sale but at the end of the tunnel. Not at the beginning. This is how he's chosen to keep it. I think if you've no credibility you won't make a sale. If your sales offer is great (read: excellent), only then you could make a sale. It's as simple as that.

I'm not a content writer either. I'm a sales copywriter.

If it's a service, I think this strategy is the best fit.

Bottom line is: add value and attract customers naturally. You give value, you get value. As you sow, you reap.

I had rather get customers naturally than use any tricks of the trade that term me or my business or my working ethics as "shady" or "unprofessional".

It's true you must get sales and a ton of it as a marketer but target the best (right) customers who originally add value back to you after they "naturally" buy your product. Your product must fit in their support system correctly. Thus, before you even pitch them a product you must know if they are precisely the right group of prospects you are targeting IMHO. So, pushing sales is something controversial according to me. There are people who just send email autoresponders for short term gains while they neglect their long term gains. Play safe. I wouldn't ignore my long term gains for short term money and a shady reputation. Some very big marketers do that every single day and they have ruined their reputation. It takes a lifetime to get it back on track though you do get it back. Have a goal.

Whatever comes to you has to come naturally & ethically. "Subtle" is the word. Not by demand or force. It's got to work by command.

All of what I've written here in this posts is my personal opinion and nothing to do with anyone on the forum.

[BrianMcLeod]

"Wanted: Four Emails That DON'T Sell..."

I keed, I keed...

There's a strange divergence that seems to happen in the minds
of folks who don't have a particularly solid grip on effective selling...

They suffer from what I call "Marketingitus"... and it's a disease.

Somehow, they believe that there has to be a line in the sand between
delivering "content" to build a "relationship" with their prospect... and then
eventually getting around to clobbering them over the head with a nuclear-
powered, mind-altering sales message the prospect will be powerless to
resist.

As if once their dear reader, whom the merchant is now in a "relationship"
with, has consumed the gooey richness of their "content", they will just lay
down for the sale...

It's a silly notion because your buyer wants to BUY and your prospect may
or may not want to... they haven't come to that conclusion yet.

There's ZERO good reason to avoid selling your buyer what he wants to buy
now in deference to fence sitters and unqualified prospects that might
eventually come around to want what you have.

There's also no good reason why your "content" cannot inform, entertain and
delight your prospects all the while asking them to relieve themselves of
their money and give it to you...

If you're ready to start selling to your buyers this way IMMEDIATELY, here's
how you can get started right now:

Linky dinky doo

Once you have that linkabated wallet-o-meter in hand, you'll be selling like
Alec Baldwin in Glenn-Gary Glenn-Ross...

On the other hand, if you're still gathering information and trying to wrap
your head around these ideas, that's perfectly fine. In fact, in my next
message... I've got something special planned just for YOU!

Action takers won't want to wait for this because they're ready to start
making money NOW... But those who need a little extra attention and help
before they make that jump will find that my next message is EXACTLY what
they need to get over that hump and move into action...

Keep an eye out for my email in a few days called "You See This Watch...?"

All my best,

Joe "Coffee's For" Closer



P. S. This message is not aimed at the OP or anyone else specifically. It's
merely an observational rant about a topic we see come up over and over
again. Hopefully you find it entertaining...

[Daniel Scott]

Brian,

Have I ever told you you're a very sexy man?

-Dan

[John Taylor]

In the time you guys have taken debating the
topic, you could have written four emails!

John

[BrianMcLeod]

Originally Posted by Daniel Scott

Brian,

Have I ever told you you're a very sexy man?

-Dan

LOL

Listen... Just 'cause you're done trying to woo Collette don't try puttin' your smooth Aussie moves on ME, pal...

[Daniel Scott]

I was actually thinking of making you my second wife.

Obviously Collete is the first.

You guys might have to work out a schedule to avoid jealousy though.

What do you think?

-Dan

[Raydal]

Originally Posted by Daniel Scott

Take a look at Ray's stuff... even when he writes an article it sells. It does it subtly, maybe even indirectly... but it's there and has been beautifully crafted to meet that purpose.

Personally, I don't know what Daniel has against me, but I want everyone
to know that this observation is pure propaganda. I don't sell in my
articles. Everyone knows that articles are just to give free information
and not for selling.

-Ray Edwards

[Ronak Shah]

Originally Posted by Raydal

Everyone knows that articles are just to give free information
and not for selling.

-Ray Edwards

I am really happy to know that Ray. Good one.

I had a laugh at that one . Nothing personal towards anyone.

I simply believe "reputation is everything". In other words, it's called self-esteem.

Your reputation can make you a million dollars or it can even screw your life if you let it happen. Anyway the OP does not seem to reply. Probably, he's got some swipe files here in THIS thread. Pretty interesting. NOW you know why WF rocks! LOL