A Magnificent Idea!! (Hold the applause, please)

tchashow · 11-04-2009, 05:12 PM

I just finished reading a thread about the new FTC ruling about a day or two ago and it started to make me think about what a lot of people who do with this new rule. I'm an affiliate (newbie) and I know that a lot of products (if not all of them) featured on clickbank contains some unbelievable testimonials. I didnt really know what to do.

Would I be disobeying this new ruling if I still promoted these products?

I thought about trying to find a new product to promote but like I said before, all products that I was interested in had testimonials included in the copy.

Thats when my MAGNIFICENT idea hit me? What if some very good copywriters who could write great copy without those billions of testimonials wrote copy for the vendors on clickbank?

I'm sure a lot of the vendors would be thrilled to have someone write copy for them that will still make sales but not undermine the FTC ruling.

Now, I would do it myself but as you can probably tell from this post, I'm not a copywriter.

So, it is up to you wonderful copywriters to find these desperate vendors and offer up your services.

Scott Murdaugh · 11-04-2009, 05:53 PM

It is a great idea.

In fact, I happen to mention this exact same scenario on a blog post about the FTC.

But you're 100% correct, there will be changes coming, and someone will have to make them.

Peace,

-Scott

tchashow · 11-04-2009, 06:27 PM

Wow. thanx scott. I love ur copywriting skills. believe me, if i had enough money, i would definitely hire you! I just hope and pray that you write the copy for my vendor because he desperately needs it.

Mr. Subtle · 11-04-2009, 06:34 PM

Quote:

Originally Posted by tchashow

What if some very good copywriters who could write great copy without those billions of testimonials...

tchashow · 11-04-2009, 11:46 PM

well your perfect for the job then. because a lot of copywriters USE testimonials. i dont know if they need them or they just feel like they cant function without them but they definitely are used in most copy.

mequad · 11-06-2009, 09:34 PM

Testimonials are over-rated.

I think most people doubt the authenticity of testimonials.

Maybe it's just me...

Also, when I go buy a new car, an example of something
very expensive, I don't read or look at testimonials.

If it's what I want, then I buy it.

If not, then I don't... no matter what some glowing
testimonials proclaim!

Legitimate two-sided reviews have more significance to me.

And if my B.S. meter starts flashing, then fake reviews don't
mean squat either...

I, for one, am glad the new FTC rules will chase the cons
and liars back to their rat holes.

tchashow · 11-07-2009, 10:58 AM

yea... i never really read testimonials either. i just scroll right through them but everyone on vendor on clickbank seem to think that using testimonials in the copy is a rule that must not be broken.

11-04-2009, 05:12 PM	#1
tchashow Newbie Affiliate Marketer Join Date: Oct 2009 Location: southern U.S.A. Posts: 94 Thanks: 13 Thanked 5 Times in 4 Posts	A Magnificent Idea!! (Hold the applause, please) I just finished reading a thread about the new FTC ruling about a day or two ago and it started to make me think about what a lot of people who do with this new rule. I'm an affiliate (newbie) and I know that a lot of products (if not all of them) featured on clickbank contains some unbelievable testimonials. I didnt really know what to do. *Would I be disobeying this new ruling if I still promoted these products?* I thought about trying to find a new product to promote but like I said before, all products that I was interested in had testimonials included in the copy. Thats when my MAGNIFICENT idea hit me? What if some very good copywriters who could write great copy without those billions of testimonials wrote copy for the vendors on clickbank? I'm sure a lot of the vendors would be thrilled to have someone write copy for them that will still make sales but not undermine the FTC ruling. Now, I would do it myself but as you can probably tell from this post, I'm not a copywriter. So, it is up to you wonderful copywriters to find these desperate vendors and offer up your services.

11-04-2009, 05:53 PM	#2
Scott Murdaugh ResultsCopywriting.com War Room Member Join Date: Feb 2007 Location: Springfield, Mo USA. Posts: 565 Thanks: 92 Thanked 161 Times in 84 Posts Social Networking Contact Info	Re: A Magnificent Idea!! (Hold the applause, please) It is a great idea. In fact, I happen to mention this exact same scenario on a blog post about the FTC. But you're 100% correct, there will be changes coming, and someone will have to make them. Peace, -Scott
	Sales Copy That Literally Pays For Itself! I've Been Shot... How Much To Fix It? (Are You Worrying About The Wrong Things In Your Marketing?)

11-04-2009, 06:27 PM	#3
tchashow Newbie Affiliate Marketer Join Date: Oct 2009 Location: southern U.S.A. Posts: 94 Thanks: 13 Thanked 5 Times in 4 Posts	Re: A Magnificent Idea!! (Hold the applause, please) Wow. thanx scott. I love ur copywriting skills. believe me, if i had enough money, i would definitely hire you! I just hope and pray that you write the copy for my vendor because he desperately needs it.

11-04-2009, 11:46 PM	#5
tchashow Newbie Affiliate Marketer Join Date: Oct 2009 Location: southern U.S.A. Posts: 94 Thanks: 13 Thanked 5 Times in 4 Posts	Re: A Magnificent Idea!! (Hold the applause, please) well your perfect for the job then. because a lot of copywriters USE testimonials. i dont know if they need them or they just feel like they cant function without them but they definitely are used in most copy.

11-06-2009, 09:34 PM	#6
mequad Dr. Michael Quadlander War Room Member Join Date: Aug 2007 Location: Texas...And the place I call home, Is just south of Austin, in the Hill Country north of San Antone! Posts: 28 Thanks: 8 Thanked 3 Times in 3 Posts	Re: A Magnificent Idea!! (Hold the applause, please) Testimonials are over-rated. I think most people doubt the authenticity of testimonials. Maybe it's just me... Also, when I go buy a new car, an example of something very expensive, I don't read or look at testimonials. If it's what I want, then I buy it. If not, then I don't... no matter what some glowing testimonials proclaim! Legitimate two-sided reviews have more significance to me. And if my B.S. meter starts flashing, then fake reviews don't mean squat either... I, for one, am glad the new FTC rules will chase the cons and liars back to their rat holes.
	Creating Products That ACCELERATE YOUR SUCCESS = Click Here \| Mind-Mapping For Success = Click Here *Dr. Michael Quadlander*

11-07-2009, 10:58 AM	#7
tchashow Newbie Affiliate Marketer Join Date: Oct 2009 Location: southern U.S.A. Posts: 94 Thanks: 13 Thanked 5 Times in 4 Posts	Re: A Magnificent Idea!! (Hold the applause, please) yea... i never really read testimonials either. i just scroll right through them but everyone on vendor on clickbank seem to think that using testimonials in the copy is a rule that must not be broken.