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08-12-2008, 08:51 PM
| #1 |
| The Reality Check War Room Member  Join Date: Apr 2006 Location: Cancun, Quintana Roo, MX
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|  Don't Forget the Power of a Dramatic Demonstation |
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Cancun Beach Bum
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08-12-2008, 08:56 PM
| #2 |
| ConsultingTycoon.com War Room Member  Join Date: Apr 2007 Location: Vaucluse, Australia.
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I remember seeing a similar demonstration on one of the current affair programs. The father literally toppled his baby into the water, fully clothed, then threw a towel over it's head. The kid could barely walk but he got the towel off and managed to float. Pretty impressive... especially as my hopeless ass had to be saved by a neighbor when I fell in the pool  |
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08-12-2008, 09:39 PM
| #3 | |
| Fingers of Fury War Room Member  Join Date: Oct 2005 Location: Miami, Florida, USA.
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If that doesn't make you shift in your seat, you're dead. Brian | |
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08-14-2008, 02:32 AM
| #4 |
| Warrior Member Join Date: Aug 2008
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well..that's something...
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08-16-2008, 11:50 PM
| #5 |
| Senior Warrior Member War Room Member Join Date: Dec 2006 Location: Cairns, Australia.
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| Re: Don't Forget the Power of a Dramatic Demonstation
Great video and the tone is right on for the market too. Here's another famous example of demonstrating a product... The old slogan for Timex watches was "Takes a licking and keeps on ticking". Which really doesn't mean much until you see the watch smashed in surf by a speed boat or shot on the end of an arrow through a pane of glass and into a tank of water. The secret it to SHOW that your product does exactly what you claim it can do in the most exciting way possible. That's proof your prospect can see with his own eyes. A great demonstration is engaging, intriguing, exciting...it draws your prospect in. And it can create a buzz...."Did you see what those guys did with a Timex strapping it onto the front of a speed boat and smashing it around in the surf?" Or "Did you see those toddlers floating on their backs?" Demonstration is a very powerful, very effective way of getting your message across and online video is making the art of demonstration easier. Kindest regards, Andrew Cavanagh |
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08-17-2008, 07:50 AM
| #6 |
| Active Warrior Join Date: Jul 2008 Location: Canada
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| Re: Don't Forget the Power of a Dramatic Demonstation
I can't swim. What's with all these water clips? They're scaring me away! LOL
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08-18-2008, 05:44 PM
| #7 |
| Linda  Join Date: Aug 2008 Location: Illinois
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| Re: Don't Forget the Power of a Dramatic Demonstation
Wow, I really wish I could teach my son that. I didn't start young for him, and now I wish I had now. That is amazing!
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08-19-2008, 08:16 PM
| #8 |
| HyperActive Warrior War Room Member  Join Date: Jul 2007 Location: Iowa City, IA, USA.
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| Re: Don't Forget the Power of a Dramatic Demonstation
Dramatic demonstrations are excellent persuaders. One of my favorite was from Zig Ziglar's book: "Secrets of closing the sale". In it, he talks about going out and shooting one of his cookware pans with a hand gun, to show how durable it was, and having a sheriff notarize the whole thing. What do you think is more persuasive, "our cookware is durable" or "you can shoot it with a gun at close range, and it will still be usable!" -Jason |
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| demonstation, dramatic, forget, power |
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